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Startup Benchmarks

VC Cafe

Forecasting is sometimes done by dragging the mouse based on many assumptions, because it’s hard to predict the future. While there isn’t a single magic number or set formula, understanding industry benchmarks can be really helpful to keep a finger on the pulse to measure the health of the company and make more informed forecasts.

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CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

Analytic: A measure software can track. Create a revenue forecast before you even run the experiment. You can forecast what you think your forecast + seasonal curves will look like. Bill Leake: Optimizing for the “Considered Purchase”: What Changes if You’re B2B or Expensive / Long Sales Cycle B2C? Image Credit.