Austin Startup

AUGUST 29, 2017

That goes for any industry, location or product; from enterprise SaaS in my home town of Austin, to live music ticket sales in Virginia, to B2C services in Seattle. Do you have patents or IP wedges that create defensible moats around your differentiation? How do they compare to your competition? We’d be all too happy to help you too.

Differentiation 54

Differentiation Virginia .Net B2C 54

Occam's Razor

JANUARY 28, 2013

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. They use geo/ip to work out where I am. Why is it that when I just visited news.yahoo.com, the ad says "New Rule in Texas!", I love the social nature of sharing playlists. The suggestions engine they have. – Music!

Web 164

Web Design Marketing Security 164

ConversionXL

APRIL 12, 2017

Last week, 400+ data-driven marketers from 20+ countries around the world met up in the outskirts of San Antonio, Texas for CXL Live 2017. Bill Leake: Optimizing for the “Considered Purchase”: What Changes if You’re B2B or Expensive / Long Sales Cycle B2C? People began arriving in sunny San Antonio… Made it to San Antonio!

San Antonio 86

San Antonio Metrics B2B Analytics 86