Steve Blank
MARCH 15, 2017
His company had marched through customer discovery, learning about the customer problem, validated solutions and was now scaling sales and marketing. I had taken the job of VP of Marketing in a company emerging from bankruptcy. Drive that demand into our sales channels. Educate our sales channel(s). All good news.
Both Sides of the Table
APRIL 26, 2016
profitable and companies like Amazon who chose to focus on growth > profitability were not losing money on each book sale (ie they were gross margin positive). Poorly calculated LTVs can become BVs (bankruptcy values). Gross margin positive != The reason one would accept losses is when they are investments in fueling faster growth.
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Both Sides of the Table
APRIL 19, 2011
I recently sat down with Matt Coffin , the founder of LowerMyBills, which sold for $400 million but was very nearly a bankruptcy only a few years early, and talked “startups.&#. I figured if Matt was on the verge of bankruptcy and one mentor changed his trajectory, what if we had a formalized, community-wide program?
The Startup Magazine
FEBRUARY 24, 2020
By boosting short-term sales figures via discounts which lure in new customers, for instance, you can convince business lenders that your business is enjoying a surge in growth and is thus an ideal candidate for a loan. This means bolstering your cash flow to the greatest extent possible.
YoungUpstarts
JULY 2, 2020
Elvira Gavrilova with the British businessman Glyn Hutchinson, the Sales Director of Icon Connet (London). It is the equal distribution of efforts among production and sales that leads to success. Business expert Elvira Gavrilova * urges the entrepreneurs of all levels to realize that the sales are as significant as production.
Hearpreneur
DECEMBER 23, 2020
As a businessman, I have experienced and directly felt the impact that this pandemic has brought to the industry, many survived while others gave in and declared bankruptcy or permanent closures. 21- Testing new outbound sales methods. Photo Credit: Chris Muktar. Thanks to Adam Bukauskas, Upmove ! #21- Photo Credit: Jeremy Moser.
Ben's Blog
DECEMBER 5, 2012
However, bringing in the right kind of experience at the right time can mean the difference between bankruptcy and glory. When the head of sales gets promoted from within, she almost always fails. That’s not a high PR standard. Only world-class PR people can deal with gangly, pimple ridden, teenage companies.
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