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5 SEO Action Steps You Can Take Today

Duct Tape Marketing

5 SEO Action Steps You Can Take Today written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing In a recent blog post I wrote about the new realities of SEO. Below are my five favorite SEO action steps you can take today. Up the +1 and Like. Embed larger images.

SEO 75
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How to Use Your PPC Campaigns as A Prospecting Tool for SEO

ConversionXL

For this reason, getting more out of your PPC spend is not just about properly optimizing; it’s about using all of that PPC data to shape a smarter SEO strategy. For this reason, getting more out of your PPC spend is not just about properly optimizing; it’s about using all of that PPC data to shape a smarter SEO strategy.

PPC 146
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B2B Websites: 10 Best Practices for UX and Design

ConversionXL

You can achieve this through the use of: Breadcrumbs. Breadcrumb navigation works like a GPS, telling your buyers where they are on your website at all times. Use breadcrumb navigation on your site, whether that’s location-, attribution-, or path-based. This is a good practice not only for SEO but also user experience.

B2B 73
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Guide to Website Navigation Design Patterns

sixrevisions.com

Site navigation has a wide variety of common and familiar design patterns that can be used as a foundation for building effective information architecture for a website. This guide covers popular site navigation design patterns. Top Horizontal Bar Navigation. When to Use Top Horizontal Bar Navigation. Drawbacks of Vertical Bar/Sidebar Navigation.

Design 83
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8 Ways To Avoid A Terrible Ranking In The Search Results

YoungUpstarts

by Christian Carere, founder of Digital Ducats Inc. There’s nothing worse than watching your website fall further away from the first page and wondering what you can do to reverse a failing ranking. Look for low-lying fruit. When your website is just starting the ranking process don’t target the most competitive terms in your industry.

Search 127
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10 Best Practices for Better B2B Website Experience

ConversionXL

You can achieve this through the use of: Breadcrumbs - Breadcrumb navigation works like a GPS, telling your buyers where they are on your website at all times. Plus, with breadcrumb navigation your buyers will have a path laid out that tells them how they got there. Image Credit. Make your navigation very clear.

B2B 48
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Why eCommerce Product Filtering Is Broken (and How to Fix It)

ConversionXL

Discoverability and findability are two important terms that optimizers should be familiar with. Discoverability is when you find the perfect book, even though you were not necessarily looking for it. Findability is when you find the exact book you were looking for, even if all you knew about it was the author’s last name. via Econsultancy).

eCommerce 108