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Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

It’s often said that you shouldn’t talk about price during customer development interviews. 1/mo means you can’t afford customer service and it must incrementally free to run the technology behind it, both of which have implications for the sort of product you have to build (e.g. Think: GoDaddy).

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From Idea To Execution: Building An Efficient Workflow For Your New Venture

The Startup Magazine

Then, consider how you’ll reach your customers and what kind of relationship you want to build with them. Will you opt for direct sales, subscriptions, or a freemium model? It’s not just about a logo or a tagline; it’s the experience you promise your customers.

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Raising Money Using Customer Development

Steve Blank

Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Product Development – Getting Funded as The Goal In a traditional product development model, entrepreneurs come up with an idea or concept, write a business plan and try to get funding to bring that idea to fruition.

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Tortoise vs. the Hare

Austin Startup

Much of the writing on startups focuses on two elements: finding product-market fit scaling the company once #1 is accomplished For product-market fit, we have a lot of source material to work with from the last decade: Steve Blank’s leadership on Customer Development , and Eric Ries’ on the Lean Startup ?—?along and they will.

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

For a startup, having great sales DNA is a wonderful asset. The problem stems from selling each customer a custom one-time product. This is the magic of sales: by learning about each customer in-depth, they can convince each of them that this product would solve serious problems. They are closing orders.

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How Much Should Bootstrapped Startups Spend on Marketing and Advertising?

Early Growth Financial Services

.” — Lauren Friese | Founder, TalentEgg DEVOTE RESOURCES TOWARD CUSTOMER DEVELOPMENTBootstrapping is the act of scaling a product based on its merit.

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StartupRoar - Great Content for Startups

SoCal CTO

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.