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Seed Stage Funding 101: What it Is & How it Works

The Startup Magazine

This could be a proportion of the company’s equity or investment; in other instances, it could be a portion of its later-stage profits. The criteria change after a company reaches the growth stage when it is deemed to have attained product market fit.

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The Virus Survival Strategy For Your Startup

Steve Blank

But next the question is, ‘What happens to my business?”. The questions every startup or small business CEO needs to ask now are: What’s my Burn Rate and Runway? What does your new business model look like? What does my business model look like now? Is this a three-month, one-year or a three-year problem?

Burn Rate 436
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A Complete Guide to Account-Based Marketing: Win Over Your Ideal Customer

ConversionXL

This shift in focus results in more efficient use of your marketing budget, shorter sales cycles, and a better customer experience. How you approach it will depend on your business model and ideal accounts and how (or if) you plan to expand campaigns. That’s the power of marketing to a chosen few rather than everyone.