article thumbnail

4 Keys To A Successful Integrity Check With Investors

Startup Professionals Musings

In reality, it is nothing more than a final integrity check on all aspects of the business and the team. Some entrepreneurs do very little to prepare for due diligence, assuming all the talking has already been done, and the business plan and results to-date tell the right story. Traction in the marketplace.

article thumbnail

How To Prepare Your New Venture For Investor Scrutiny

Startup Professionals Musings

In reality, it is nothing more than a final integrity check on all aspects of the business and the team. Some entrepreneurs do very little to prepare for due diligence, assuming all the talking has already been done, and the business plan and results to-date tell the right story. Traction in the marketplace.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Key Points Of Focus For Every Scalable New Venture

Startup Professionals Musings

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Nail the business model. Leverage your customer conversations to predict and validate your business model.

article thumbnail

10 Common Startup Mistakes That Are Rarely Admitted

Startup Professionals Musings

In that spirit, I offer my perspective on ten common startup failure sources that rarely get admitted by entrepreneurs: Choose to skip the written business plan. A business plan is for you first, not investors. Entrepreneurs need to spend time working on the business, as well as in the business.

article thumbnail

Can Your New Venture Pass The Scrutiny Of Investors?

Startup Professionals Musings

Some startups do nothing to prepare for the due diligence process, assuming the people and business plan documents will speak for themselves. Even if you feel that all is well, here are some thoughts and actions I would strongly recommend: Whole team must know the plan. The right answer is somewhere in between.

article thumbnail

10 Popular Business Strategies That Most Often Fail

Startup Professionals Musings

In that spirit, I offer my perspective on ten common startup failure sources that rarely get admitted by entrepreneurs: Choose to skip the written business plan. A business plan is for you first, not investors. Entrepreneurs need to spend time working on the business, as well as in the business.

article thumbnail

How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. What’s inside will differ depending on the channel or marketing campaign. Content channels.

Campaign 149