Remove Business Plan Remove Cost Remove Customer Development Remove Web
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Are Business Plans Still Necessary?

Both Sides of the Table

I remember going to an Under the Radar conference in 2006 in the heat of the Web 2.0 There were tons of young entrepreneurs showing their latest Web 2.0 Unfortunately this was reinforced by the many conferences that rushed to espouse the benefits of Web 2.0 Cisco and others went out to fill out their Web 2.0 portfolios.

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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

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I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. The Lean LaunchPad class uses the three “ Lean Startup ” principles: Alexander Osterwalders “ business model canvas ” to frame hypotheses. Lessons Learned.

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A New Way to Teach Entrepreneurship – The Lean LaunchPad at Stanford: Class 1

Steve Blank

It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. We were positing that 20 years of teaching “how to write a business plan” might be obsolete. Selection, Mixer and Speed Dating.

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The LeanLaunch Pad at Stanford – Class 4: Customer Hypotheses

Steve Blank

Going into the first four weeks their business model hypotheses looked like this: Last week we told them team: 1) see if the market size was really large enough to support a business, and 2) to find that out they were going to have to ?talk talk to more customers? cold calls, in-person interviews, and a web survey. (We

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Born Global or Die Local – Building a Regional Startup Playbook

Steve Blank

Trip 1 to China to understand manufacturing landscape, potential partners and rough cost of goods. to understand distribution channel landscape, potential partners and rough cost of customer acquisition. Filed under: Business Model versus Business Plan , Customer Development. Trip 2 to the U.S.

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The Lean LaunchPad – Teaching Entrepreneurship as a Management Science

Steve Blank

Many entrepreneurship courses focus on teaching students “how to write a business plan.” If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. Their objective is to get users, orders, customers, etc.

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