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Lean Business Planning with Tim Berry [VIDEO]

Up and Running

We recently had Tim Berry, Palo Alto Software founder and business planning expert, present our Bplans audience with his latest advice on lean business planning. It’s all about making your business life easier, doing what works best, getting the best results by tracking what works and always improving.

Lean 60
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Website Ads are Not a Revenue Stream for Startups

Startup Professionals Musings

One of the biggest red flags I see in many Internet-related business plans today is advertising as the initial revenue stream, or a key part of it. Until you get a million page-views per month, your revenue will be negligible, and advertisers won’t be interested in your site. This is a tough business. Face reality.

Revenue 266
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Funding a Startup from Advertising is a Vain Dream

Startup Professionals Musings

One of the biggest red flags I see in many Internet-related business plans today is advertising as the initial revenue stream, or a key part of it. Until you get a million page-views per month, your revenue will be negligible, and advertisers won’t be interested in your site. This is a tough business. Face reality.

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It's a startup, not a spreadsheet

Startup Lessons Learned

And so the spreadsheet is built with conservative assumptions, including a final revenue target. No matter how low we make the revenue projections for this new product, it’s extremely unlikely that they are achievable. Certainly venture-backed startups don’t have this luxury – every business plan has a model in it.

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Business ecology and the four customer currencies

Startup Lessons Learned

A business that strives for something like this should absolutely be charging money from day one, in order to establish baselines for their two key metrics: CPA (the cost to acquire a new customer) and LTV (the lifetime value of each acquired customer). This is the simplest ecosystem and simplest driver of growth.

Customer 156
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Stage 5 of Non-Profit Incorporation: Sustain

Business Plan Blog

In California, charitable corporations with gross revenues of over $2 million must prepare annual ?nancial ed public accountant (CPA). In other states, consult your state Attorney General’s web site. Business Management Business Planning Non-Profit' Comments comments Powered by Facebook Comments.

CPA 40
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Digital Marketing And Analytics: Two Ladders For Magnificent Success

Occam's Razor

More often than not, magnificent success results from executing a business plan that is rooted in a strong understanding of the landscape of possibilities, and a deep self-awareness of business capabilities. The picture above is from my first book, Web Analytics: An Hour A Day, from page 235. Let's go there.

Analytics 165