I’ve started my business plan marathon season again. Between now and the end of May I’ll read several hundred business plans: some for my angel investment group ( Willamette Angel Conference ), and others for judging business plan contests at the Universities of Oregon, Texas, Rice, Princeton, and Notre Dame. MORE >>

Tweet This has been bugging me for a long time now: It turns out that the phrase “business plan” is a homonym, exactly as in these examples from yourdictionary.com : Just like the different meanings for crane and date, there are at least two completely different meanings for the two-word phrase “business plan:”. MORE >>

Another problem that comes up a lot as I read on with my business plan marathon : too many business plans are taking too much time and effort telling supposed investors what their supposed return on investment will be. It was as if what the plan says the company will be worth five years from now makes a difference. MORE >>

We have written what we think is a bullet-proof business plan. Our business plan showed that there was a solid target market with a rosy sales forecast. We followed our business plan exactly and executed on-time and on-budget. We have to start out by acknowledging that all business plans are wrong. MORE >>

Only after they’re sold on you, do they want to see your plan and hear your idea, not the other way around. Talks about the implementation plan, not the idea. Most entrepreneurs are great at envisioning their business idea, but the implementation is fuzzy. Rational business model, with prices and volumes. Marty Zwilling. MORE >>