Remove California Remove Customer Development Remove Engineer Remove Stock
article thumbnail

Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

While the last post was titled “ You Know You’re Getting Close to Your Customers When They Offer You a Job “, this post should probably be titled, “You Know You’re Getting Close to Your Customers When You Offer Them a Job.&# Context here.)

Engineer 198
article thumbnail

Ardent 1: Supercomputers Get Personal

Steve Blank

My ex-boss was going to be the VP of Engineering and I would report to the CEO whose marketing acumen and sales instincts seemed at the time to be telepathic and sense of theater was legend. Forget the Hypertext idea and come on back to California. I’ve convinced the team you’d be perfect, come join us as the VP of Marketing.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Story Behind “The Secret History” Part III: The Most Important.

Steve Blank

If you are a practitioner of Customer Development, ESL was doing it before most us were born. The Army offered Fred Terman, the Dean of Engineering at Stanford, a $5M contract to build an electronics countermeasures lab. HP had an ethical culture, entrepreneurial spirit, and deep Stanford engineering department connections.

article thumbnail

Common Growth Hacking Myths (and How Growth Actually Works)

ConversionXL

October 2012 – Erin Turner and Gagan Biyani host the first Growth Hackers Conference in Menlo Park, California. June 2014 – Sean Ellis and Morgan Brown write Startup Growth Engines: Case Studies of How Today’s Most Successful Startups Unlock Extraordinary Growth , which defines growth strategies as growth engines.

article thumbnail

The Secret History of Silicon Valley 11: The Rise of “Risk Capital.

Steve Blank

Communication between scientists, engineers and corporations were relatively open, and ideas flowed freely. At Stanford, Dean of Engineering Fred Terman wanted companies outside of the university to take Stanford’s prototype microwave tubes and electronic intelligence systems and build production volumes for the military.

article thumbnail

Startup Tools

steveblank.com

It’s more reference material. Thus, these pages. I’ll add more as time goes on.

article thumbnail

Startup Ethics: Albatross or Essential? « Steve Blank

Steve Blank

We decided to work with our engineering department to create the Potreo benchmarks because we really wanted to see how our boards performed with the four applications customers told us that they used; Photoshop, Quark, Illustrator and PageMaker. These were applications we had never seen or ran before when the boards were designed.