Steve Blank

MARCH 19, 2009

The worst news : The worse news was what wasn’t said, less than 10% of our existing customers bought because of some proactive marketing campaign. The percentage of marketing departments to live in the ivory tower rather than get out to meet with customers has got to be staggeringly high. Order Here. Now In Print!

Silicon Valley 201

Silicon Valley RSS Software Review Technical Review 201

Startup Lessons Learned

NOVEMBER 7, 2008

Lessons Learned by Eric Ries Friday, November 7, 2008 Using AdWords to assess demand for your new online service, step-by-step If you want to build an online service, and you dont test it with a fake AdWords campaign ahead of time, youre crazy. Start an AdWords campaign. Just put in your credit card. I used to use $.05,

Demand 167

Demand San Francisco Lean Continuous Deployment 167

steveblank.com

JULY 8, 2011

Reply steveblank , on September 16, 2009 at 7:00 pm said: Greg, The Google Group “Lean Startup Circle&# at [link] is a wonderful repository of Customer Development/Lean Startup success and failure. It’s more reference material. Thus, these pages. I’ll add more as time goes on.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

VC Cafe

SEPTEMBER 5, 2012

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

API 167

API Viral Startup Retention 167

Steve Blank

JANUARY 4, 2012

So they rely on lobbying ( $110 million a year ,) lawsuits, campaign contributions (wonder why the President won’t be vetoing SOPA ?) Ironically, the six major movie studios have a great technology lab in Silicon Valley with projects in streaming rights , Video On Demand, Ultraviolet , etc. and Public Relations.

Silicon Valley 336

Silicon Valley Distribution Washington Channel 336

Steve Blank

SEPTEMBER 27, 2010

In Customer Development the goal of a minimum feature set is to pare the features of the first product release to the minimum necessary for early customers. And once you got the data you asked for, it still took weeks or months for a marketer to tease out any customer insight and trends from the data. An Epiphany.

San Francisco 230

San Francisco Database Advisory Board Silicon Valley 230

Steve Blank

APRIL 23, 2009

If it was a very big mistake, I blamed the VP of Sales. “This marketing campaign didn’t work? Reply Customer Development Gut Checks « Market By Numbers - Brant Cooper , on April 28, 2009 at 11:38 am Said: [.] The only variable was how big the screw-up was – that made a difference in whom I blamed.

Silicon Valley 120

Silicon Valley RSS California Customer Development 120

Steve Blank

NOVEMBER 8, 2010

In today’s language of Customer Development , RIM positioned the Blackberry as a segment of an existing market – pager users who needed two-way communication. In today’s language of Customer Development , a TiVo positioned as a segment of an existing market (VCR’s) was a no brainer. Except there was one problem.

Hockey Stick 275

Hockey Stick Customer Development Silicon Valley Networking 275

Startup Lessons Learned

FEBRUARY 22, 2009

After volunteering for the Obama campaign last year, a friend of mine insisted that I write a letter to our new President telling him what I thought he should do. Asked to help, I am confident that Silicon Valley and every other innovation center will step up. Ill explain in a moment. This post is the result. They are nerds.

Programming 143

Programming San Francisco Lean Continuous Deployment 143

Steve Blank

APRIL 7, 2016

The real driver was that we wanted to fund the café without borrowing money, so we decided to spend these three years doing a capital campaign. Steve : So while raising money, you were running a branding and a customer-acquisition campaign. Filed under: Customer Development , SiriusXM Radio Show. Jack : Right!

Cofounder 120

Cofounder Entrepreneur Morocco Arkansas 120

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Marketing launch) Make a new product available to customers in the general public. Do some Customer Development instead. Dont chicken out and do a closed beta; get real customers in through real renewable channels. Dont scale.

San Francisco 168

San Francisco PR Lean Early Stage 168

Steve Blank

MARCH 29, 2016

the FEC deals with campaign finance information, regulating and disclosing all that information. Entrepreneurship stretches from Main Street to Silicon Valley, from startups to big companies. Filed under: Customer Development , SiriusXM Radio Show. Steve : So other people can suck out data from their site?

Small Business Administration 120

Small Business Administration SBIR United States Entrepreneur 120

Startup Lessons Learned

AUGUST 24, 2009

Most publishers are still caught up in an outdated “vision vs. metrics&# argument, which is already obsolete here in Silicon Valley. Each new campaign is a startup where Lean principals can be applied to maximum effect. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Startup Lessons Learned

FEBRUARY 7, 2010

This is especially true if you live outside the echo chamber of Silicon Valley. I know that sometimes campaigns like this can seem overwhelming. The good news I hope well get to announce in a few days is the direct result of the twitter campaign you helped launch last year. There are four ways to get involved below.

San Francisco 118

San Francisco DC Startup Lean 118

Up and Running

MAY 23, 2016

It’s a particularly popular strategy in the world of product development and is used to quickly and quantitatively test a product or a product feature. Eric Ries, a Silicon Valley entrepreneur and author of The Lean Startup, popularized this strategy for web applications. Start as soon as possible.

Software Review 74

Software Review Software Delaware Forecast 74

www.vccafe.com

MARCH 11, 2013

Steve Blank on Lean Customer Development. Campaign Monitor. web analytics measure marketing campaigns. SEO and campaign management tool. Campaigner - email marketing suite. Campaign Monitor â?? Customer Development. Silicon Roundabout. silicon valley. Silicon Wadi.

Software Review 53

Software Review Technical Review Startup 53

ReadWriteStart

FEBRUARY 17, 2011

Well, it turns out that to port long tail productivity apps to Google's App Engine is a somewhat cumbersome job, and requires a lot of custom development. The long tail apps can easily be ported to or developed on Google App Engine in a third of the time and cost using OrangeScape as an application platform. Enter OrangeScape.

Entrepreneur 114

Entrepreneur India Silicon Valley Massachusetts 114

maplebutter.com

JANUARY 8, 2013

I have 2 options: set up a new startup or share my idea with google (or maybe another big silicon valley’s company). I am trying to target potential customers (web developers) with ads on Facebook but I’m getting zero click thrus. You don’t need to move to Silicon Valley. What/How should I do?

Technical Review 44

Technical Review Startup Cofounder Software Review 44