How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style
View from Seed
AUGUST 30, 2016
“Users” is interesting, but the engagement metrics and value of users is where real success comes into play. In looking at the market leader, Facebook, their ARPU in the US and Canada is roughly $12.50 — well above the competing networks (one of which they own in Instagram). Doesn’t look all that compelling.
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