Lightspeed Venture Partners

DECEMBER 3, 2010

The key driver of this renewed confidence from brand advertisers is better measurement of brand metrics that can show the impact of online advertising beyond clickthrough. Saving money online has been a real driver of ecommerce growth in 2010. Putting fun into ecommerce. Direct Response Advertising becomes ever more efficient.

Internet 109

Internet eCommerce Advertising Flash 109

ConversionXL

FEBRUARY 5, 2013

If you run an e-commerce site, you want to see which channels are performing the best. Get the Ecommerce Traffic Report. Goal 1 is for email signups and Goal 5 is sales). Many of our customers say that a positive thread about their business in a forum results in lots of traffic and sales. Analyzing the data. Image credit.

Clickthrough 129

Clickthrough Conversion Matching Social Media 129

ConversionXL

OCTOBER 21, 2014

Here are the highlights: Only 2% of companies are tracking lead generation to sales metrics. In the eCommerce funnel, a visitor: Comes from a campaign (with a campaign code). Does the funnel begin on the clickthrough to the site? Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models. the conversion).

Analytics 113

Analytics Software Review Metadata Campaign 113

ConversionXL

APRIL 11, 2016

Using video demos on product pages increased Zappos’ sales by up to 30%. Before people purchase from an eCommerce site, they want to see exactly what they’re purchasing. First, you can use annotations to get viewers to clickthrough to another site while they’re watching. Product Pages. A picture shows you what it is.

Video 48

Video Conversion Mobile Search 48

ConversionXL

SEPTEMBER 24, 2020

7 Ways that Predictive Analytics Is Transforming Ecommerce. Recommended reading: It’s Not a Conversion Problem, It’s a Customer Development Problem How to Structure (and get the most out of) Customer Development Interviews How To Identify Your Target Market & Make More Sales Personas. high converting ecommerce site; 4.

Acquisition 111

Acquisition Software Review PPC Analytics 111

ConversionXL

MAY 22, 2014

How To Identify Your Target Market & Make More Sales. It’s not enough just to generate clicks, but clicks from the right target market & people who are will move through your sales funnel with the least amount of friction are ideal. Related to eCommerce or Design (3. high converting ecommerce site.

Software Review 116

Software Review PPC Analytics Search 116