ConversionXL

NOVEMBER 23, 2022

Salesforce, for example, increased its revenue market share to 18.4% You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. Product should be your main channel for customer acquisition, retention and expansion.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

FEBRUARY 5, 2013

If you run an e-commerce site, you want to see which channels are performing the best. This GA custom report will show you visits per source along with revenue and visit value data. You want to pay attention to 3 metrics: total conversions per source, total revenue per source (if measurable) and conversion rate per source.

Clickthrough 129

Clickthrough Conversion Matching Social Media 129

ConversionXL

OCTOBER 21, 2014

Here are the highlights: Only 2% of companies are tracking lead generation to sales metrics. If every business were as “data-driven” as they claimed & held actually held accountable to increasing quantifiable metrics – a lot of people would be out of a job. Does the funnel begin on the clickthrough to the site?

Analytics 113

Analytics Software Review Metadata Campaign 113

ConversionXL

MAY 24, 2013

A strong A/B testing plan will allow you to increase your revenue. 2) Increase y – Increase clickthrough rates. KPIs are metrics (numbers). “A A key performance indicator (KPI) is a metric that helps you understand how you are doing against your objectives.” – Avinash Kaushik. “A Is that good?

Analytics 131

Analytics Mobile Framework Conversion 131

ConversionXL

APRIL 11, 2016

Moz ‘s Whiteboard Friday with Rand Fishkin is a great example… Every Whiteboard Friday video is posted to the dedicated playlist on Moz’s YouTube channel. First, you can use annotations to get viewers to clickthrough to another site while they’re watching. Revenue: Measure close to the money. via a form.

Video 48

Video Conversion Mobile Search 48

Lightspeed Venture Partners

DECEMBER 3, 2010

The online video networks are doing terrific business, and even Yahoo is benefiting from increased brand spend, seeing revenue growth for the first time in a while. The key driver of this renewed confidence from brand advertisers is better measurement of brand metrics that can show the impact of online advertising beyond clickthrough.

Internet 106

Internet eCommerce Advertising Flash 106