Twitter is a simple communication channel. Companies should use a solution that provides answers to the following questions before and after any execution: 1.     What channels to use? 2.     Should the message be tweaked for different channels? 4.     Do day/time matter and differ depending on the channel? Amita Paul. MORE >>

These posts and videos are about design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Excellent post by @msuster on the dangers of startups relying on sales channels – [link]. The 10 Social Media Metrics Your Company Should Monitor – [link]. – [link]. MORE >>

Over the last week Don Crowther has released some free videos in the lead-up to his Social Profit Formula launch. He kind of reminds me of a mad social media scientist. Don’s not your usual small time social media expert who just tweets and facebooks every day and thinks that is enough to make you an expert. MORE >>

Digital branding in the new internet marketing age is creating the need for marketers to understand how they can measure social media interactions with their brand, how to measure social brand loyalty and create social brand equity. Companies are more and more interested in learning how to make social media work. MORE >>

Twitter, Pinterest, Tumblr: Feeling a little overwhelmed by social media? But most often, the people asking me this question are referring to juggling the social media merry-go-round. So while I'm not saying you should ignore social media, let me also say this: You have to make running your business your priority. MORE >>