Conversion eCommerce Equity Software Review 
Up and Running
SEPTEMBER 19, 2017
When you accept outside money, particularly a private equity (PE) investment, however, that changes. In this article, I’ll provide some personal stories of how investors have navigated the balance between raising private equity capital and not losing control of their startup. You make all the decisions, when you want, how you want.
ConversionXL
JANUARY 18, 2022
Coca-Cola has brand equity that makes people gravitate towards it. In this article, you’ll understand what brand equity is and how to build it so your audience reaches for your product, service, or solution over the rest. Why brand equity matters now more than ever. Brand equity. It’s the safer bet. Every day in the U.S.,
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ConversionXL
FEBRUARY 25, 2016
In 1999, David Weinberger, a technologist and co-author of The Cluetrain Manifesto , wrote, “Personalization: the automatic tailoring of sites and messages to the individuals viewing them so that we can feel that somewhere there’s a piece of software that loves us for who we are.” Does it actually impact conversion rates?
ConversionXL
MAY 14, 2014
Here’s something that won’t come as a shock to people who work for big companies: not everyone is on-board with the idea of conversion optimization and testing. You’re actively doing conversion testing. BUT this is the real world. ” Finding The Companies Who Optimize. Tell me if this sounds familiar.
Austin Startup
SEPTEMBER 29, 2018
We also made sure to look at the financial profile of other Software as a Service (SaaS) companies. If we couldn’t sell our first product for that, which was Bazaarvoice Ratings & Reviews, then it probably wasn’t worth selling in the first place because we could have never built into a SaaS company that had a viable financial profile.
ConversionXL
FEBRUARY 15, 2018
My company focuses on optimization for the high-end and luxury market, and over the years, we’ve learned there are 5 critical factors that will make or break the conversion rate of a high-end ecommerce store. High end or not, all ecommerce stores should at least follow some basic usability principles. Don’t skip the basics.
ConversionXL
DECEMBER 7, 2017
That summer a private equity fund acquired the assets of the company. And you can automate these triggers with your CRM or email software. Let’s review the tripwire marketing steps: Model desired customer behavior, Flag deviations from that behavior (i.e., In 2015, 9-figure apparel retailer Karmaloop.com filed for bankruptcy.
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