Remove Conversion Remove Founder Remove Sales Remove Software Development
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Female Founders: What the numbers mean and what they don't

This is going to be BIG.

The funny thing about stats is that you can basically come up with a stat to justify any argument or position--and the whole female founders in tech conversation has a ton of numbers that people put out there as various types of proof and justification, or blame. Ellen Johnston of Makr has a decade of senior creative experience.

Founder 160
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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Not because they have a conversion problem but because they never really nail the product or how to market it. This is not a conversion problem. This is a customer development problem. image source.

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Future of Work Software That Focuses on EQ Not Just IQ

Hunter Walker

Early adopter verticals — such as software development and tech sales — is mostly in Gen 3. They had plenty of communication utilities which made conversations virtual but they didn’t have modern tools built with EQ in mind. Thankfully I knew there were better options in development.

Software 115
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How User Input Helped Course Selling Platform Kajabi Relaunch Page Builder

The Startup Magazine

Software development is an ongoing project. We developed Pages based on actual conversations we had with our customers,” explains Kenny Rueter, Kajabi co-founder and CEO. “We That personal approach to software development has been a key feature of Kajabi’s culture since the company launched in 2010.

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A Startup Journey With GrubHub Founder Mike Evans

Duct Tape Marketing

A Startup Journey With GrubHub Founder Mike Evans written by John Jantsch read more at Duct Tape Marketing. He's the founder of GrubHub and he founded in his spare bedroom and grew it to a multi billion dollar online food delivery. But that's just part of the rejection of doing sales. But like conversion did not work.

Founder 79
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If you build it, they won't come, unless.

A Smart Bear: Startups and Marketing for Geeks

Ask a technical founder about his startup, and he'll proudly describe his stunning software — simple, compelling, useful, fun. Great," I always exclaim, sharing the thrill of modern software development, "so how will people find out about this brilliant website?". Cue sound of cicadas buzzing. (Or Making Oprah cry.

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It’s Not a Conversion Problem, It’s a Customer Development Problem

conversionxl.com

Extra Lucrative Conversion Advice. Conversion Optimization Services. Conversion Research. It’s Not a Conversion Problem, It’s a Customer Development Problem. I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Website Analysis.