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Growth strategies for marketplaces: key takeaways from a fireside chat on growth

Version One Ventures

As an investor and former founder, I know that scalable growth (and the pretty hockey stick graph) is the holy grail for every startup. Since it was part of the Version One marketplace meetup, we geared the conversation toward marketplace companies , but many points apply to software/SaaS startups as well.

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Two Ways to Hold Entrepreneurs Accountable (for Harvard Business.

Startup Lessons Learned

Two Ways to Hold Entrepreneurs Accountable - The Conversation - Harvard Business Review Way back when the money was doled out, the team made a compelling pitch about the large market that was going to adopt their new innovative product or service. They are on-schedule and on-budget, but their gross metrics are way off.

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Flexible VC, a New Model for Companies Targeting Profitability

David Teten

This structure allows for alignment on the front end, and real-time flexibility for performance metrics,” says Samira Salman , a family office investor and advisor. . Flexible VCs have created structures based on other company performance metrics than revenues, such as profits or founder salaries. Flexible VC 102: Variations.

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Is Your Startup Tracking the Right Metrics?

Up and Running

In this webinar, we take time to discuss the different metrics that startups—and established businesses—should be tracking. It’s hard to understand how many people will you actually attract, what is it going to cost, what’s your conversion rate, how long will people stay. Those things are all really hard to just get.

Metrics 84
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The Intersection of SEO and CRO (and How to Maximize Long Term Growth)

ConversionXL

You’d think conversion optimization and SEO should play together nicely, right? In theory, conversion optimization aims to improve the user experience, which, conveniently, is what Google wants to do as well with their top search results. How do you balance traffic acquisition with conversion optimization?

SEO 48
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Airbnb Reflections

Reid Hoffman

After that conversation, I called around to learn more about Brian, Joe and Nate, and I got really strong references. it took years for Airbnb’s metrics to really start accelerating. That’s when I agreed to meet them. They came to Greylock’s offices on a Sunday to meet me. Now here’s an interesting coda to that story.

Hosting 69
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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Every board meeting, the metrics of success change. This wasn’t very impressive, but we had two things going for us: A hockey stick shaped growth curve. People often forget the most important part of the hockey stick: the long flat part. Whats the right set of materials, conversations, etc.

Customer 167