YoungUpstarts

OCTOBER 10, 2017

Millennial CEOs in today’s business climate face a changing role from the traditional leadership image of the suit in the C-suite, especially when it comes to sales. It’s becoming increasingly important for top leadership to work directly with their sales managers to develop a stellar sales process.

Leadership 187

Leadership Sales Lead Generation Social Media 187

ConversionXL

FEBRUARY 3, 2022

In most cases, an organization’s leadership sets the company’s revenue, market share, and goals. Your brand website, product demonstrations and videos, free trials, push notifications, email marketing, targeted ads and campaigns, live chats, content marketing ; Retention. Image source. These stages aren’t a strict pathway.

Marketing 115

Marketing Framework Metrics Channel 115

YoungUpstarts

SEPTEMBER 12, 2012

The company was having a noticeable customer retention issue several years ago. Retention rates had declined from the high 90s to the mid 80s, which senior management felt the need to address quickly. As a result, retention rates rebounded back up to the high 90s. SAS Canada is a good case in point. Close the sale.

Customer 168

Customer Social Media Retention Canada 168

YoungUpstarts

OCTOBER 10, 2012

SAS Canada “customer champions” helped the firm restore declining customer retention rates—which had fallen as low as the mid-80s percent — back to the firm’s traditional high retention rates of 97-98 percent. Short, well-told customer story videos proved most powerful, exponentially increasing engagement and lead generation for Intel.

Customer 154

Customer Fractional CTO Canada Technical Review 154

YoungUpstarts

JUNE 17, 2019

Consider that quizzes also allow marketers to collect email addresses and quiz responses from leads – ideal for startups to gather rich data to then segment and target their follow up advertising efforts. Quiz advertising creates a marketing funnel which automatically classifies leads and generates information.

Marketing 147

Marketing Startup Burn Rate Advertising 147

ConversionXL

JUNE 15, 2021

traffic, engagement, conversion, sharing). It must align with the marketing funnel stages (awareness, consideration, conversion, retention) as well as the customer journey. Whether that’s to: Intrigue (awareness); Educate (consideration); Influence a purchase (conversion); Or inspire engagement (retention).

Audience 153

Audience Retention Campaign Video 153

ConversionXL

MAY 27, 2022

Better qualified leads ? More conversions? B2B demand generation focuses on ROI. Look instead at measuring KPIs like close rate, cost per acquisition, cost per lead, conversion rates, average contract value, and lifetime customer value. 7 demand generation tactics to grow your pipeline. The message.

Demand 115

Demand Affiliate Audience Leadership 115