Gust

DECEMBER 22, 2011

It’s possible to have a company with literally millions of customers (users) that employs only a handful of people, working in a small rented office, with hardware and software costing in the tens of thousands rather than millions of dollars. Most of our early-stage startup clients fit this description.

Intellectual Property 149

Intellectual Property Technical Review Software Review IP 149

Startup Professionals Musings

JULY 19, 2012

Is it possible to get this information with minimal cost? Search on any product name for census data, online research reports, trade association publications, and online newspapers with relevant statistics. Let me offer a few suggestions which should allow you to do the work yourself: Use Internet search engines.

Marketing 243

Marketing Entrepreneur Forecast Business Plan 243

Startup Professionals Musings

DECEMBER 9, 2010

Is it possible to get this information with minimal cost? Search on any product name for census data, online research reports, trade association publications, and online newspapers with relevant statistics. Let me offer a few suggestions which should allow you to do the work yourself: Use Internet search engines.

Marketing 221

Marketing Forecast Business Plan Internet 221

ConversionXL

NOVEMBER 17, 2015

Product names / descriptions. Promo / Sale / Discount names / descriptions. Maybe they were stocking up before the end of the year? Shipping cost? How much are consumers willing to pay for your products? Do your visitors view your products as higher quality? Or the other way around? We don’t know.

Technical Review 48

Technical Review eCommerce Conversion Mobile 48

Up and Running

MARCH 1, 2016

If you do have competition, pay special attention to your product name, price range, materials used, what the product claims to do, packaging, and who the manufacturer is. Drop into a store that you think would be a great candidate for stocking your product in the future. Your price positions you in the market.

Non-disclosure Agreement 60

Non-disclosure Agreement NDA Non-Compete Naming 60

ConversionXL

AUGUST 14, 2019

Your join key could be a page URL, product name, user ID, or many other things. Jones’ example blends data from two sources: A table that includes products’ wholesale cost by SKU (“COGS”); Google Analytics sales data. To blend data, the data sources need to share a common dimension. This is known as a “join key.”

Analytics 123

Analytics Metrics eCommerce Search 123