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53 Questions Developers Should Ask Innovators

TechEmpower

Still, if you’re a business leader and your developers haven’t asked you these questions, look for a Fractional CTO to help navigate the critical early stage of development. Do you have a name, a logo, and have you thought about brand positioning? Do you need to process user-contributed media?

Developer 520
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When Should a Small Business Hire an Executive Team?

Up and Running

As you find your footing and begin to scale, you might feel ready to hire a formal executive team. What’s right for one company may not make sense for another, but the goal is always the same — to hire talent that will ultimately help the business thrive. When is the right time to hire an executive team?

CTO Hire 163
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25 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. I credit my co-founder Eric Frothingham with coming up with our name. 2- Combination of two names. 6- Name describing our story.

Naming 103
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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

This tells us its social media team, blog content writers, website copywriters, and everyone else, are aligned on their task execution. If a social media follower clicks through a casual post to see a formal sales piece, their experience changes, as does their impression of Visme as a brand. Marketing strategy. Marketing software.

Campaign 149
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Why Online Video Just Took One More Big Step to Legitimacy

Both Sides of the Table

Our industry just took one big step towards legitimacy with the hiring of renowned media exec Ynon Kreiz to run Maker Studios. This followed an investment late last year by Time Warner in the company in a round totaling $36 million , led by Rachel Lam , head of their investment group. .” hours of TV / day.

Video 320
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5 Ways To Be A Leader In Social Commerce

YoungUpstarts

by Tal Segalov, CTO & co-founder of Mintigo. So how do you become a leader in social commerce without household name attached to your brand? Hire the right marketing team. Countless studies have shown that most people who go on social media do so from their mobile device.

CTO Hire 100
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See More than 120 Speakers and Mentors at The Lean Startup Conference

Startup Lessons Learned

When you look through the list , you’ll see big names that we’re very pleased we landed, epic companies we really want to hear from, and people we’re particularly excited to present because they have incredible stories to share--and you won’t hear them anyplace else. For example: Mitch Kapor was a founder of Lotus.

Lean 165