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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Building loyalty and awareness are top priorities for any social media marketer. Today’s social media users are more discerning about where they place their trust. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans.

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Social Commerce: What It Is, What It Isn’t and Why You Should Care

ConversionXL

Seth Godin once said, “You can use social media to turn strangers into friends, friends into customers and customers into salespeople.” Yep, it’s relatively easy to promote your site (where followers and friends can make a purchase) on social media. What Is Social Commerce? ” [Tweet It!].

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10+ Trends: Recap of 2011 and What’s Next…

thebarefootvc

Powered by cell phones and social networking platforms, we saw revolutions taking place, businesses being transformed and our daily lives made more convenient (if we could tear ourselves away from our Facebook and Twitter updates). eCommerce/Social Commerce: New models continue to evolve as ecommerce rebounded this past year.

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Six Nudges: Creating A Sense Of Urgency For Higher Conversion Rates!

Occam's Razor

By every indicator available, ecommerce is continuing to grow at an insane speed. Although it may seem impossible to imagine with ecommerce already totaling up to 5% of overall commerce, there’s astronomical growth still to come. Still, I’m heartbroken that some the simplest elements of ecommerce stink so much. Deep breath.

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). asymmetry, real-time, curated RSS / link-sharing]. What are the big trends that will drive the next phase of social networks?

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Venture Capitalists, Super Angels and the State of Startup Funding

mashable.com

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! a part of an exciting team, building web applications such as social networking, ecommerce, games, sports, contact management, CMS and more.Re.

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A Social Media Marketing Strategy That Isn’t Focused On “Creating Compelling Content”

ConversionXL

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.