Remove Customer Development Remove Engineer Remove Framework Remove Metrics
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The Entrepreneur's Guide to Customer Development

Startup Lessons Learned

I believe it is the best introduction to Customer Development you can buy. As all of you know, Steve Blank is the progenitor of Customer Development and author of The Four Steps to the Epiphany. You can imagine how well that worked. On the minus side, that has made it a wee bit hard to understand.

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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

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Blowing up the Business Plan at U.C. Berkeley Haas Business School

Steve Blank

During the Cold War with the Soviet Union, science and engineering at both Stanford and U.C. Berkeley were heavily funded to develop Cold War weapon systems. It taught lean theory ( business model design , customer development and agile engineering) and practice. Seeing Is Believing. The Business Plan is Dead.

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Lean Innovation Management – Making Corporate Innovation Work

Steve Blank

To move innovation faster, we now have 21 st century tools — Business Model Canvas , Customer Development , Agile Engineering – all adding up to a Lean Startup. Lean is The Engine for the Ambidextrous Organization. Fast forward to today. We can adapt these startup tools for use inside the corporation.

Lean 120
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How Investors Make Better Decisions: The Investment Readiness Level

Steve Blank

Investors sitting through Incubator or Accelerator demo days have three metrics to judge fledgling startups – 1) great looking product demos, 2) compelling PowerPoint slides, and 3) a world-class team. Other than measuring engineering progress, there’s no standard language to communicate progress. But the ‘ah-hah!’

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

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Top 29 Startup Posts May 2010

SoCal CTO

The Yin and Yang of Product and Engineering - A VC : Venture Capital and Technology , May 22, 2010 For a tech company, product and engineering are the heart and soul of the business. They’re deep into Customer Development ,” he said. This is a great configuration for a starting team. Here’s why. Your Process Doesn’t Work.