Remove Customer Development Remove Founder Remove PR Remove Product
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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? When we build products, we use a methodology. But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." a roadmap for how to get to Product/Market Fit."

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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim.

Lean 335
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Profound Beliefs

Steve Blank

You can’t be an effective founder or in the C-suite of a startup if you don’t hold any. Here’s how I learned why they were critical to successful customer development. You can’t be an effective founder or in the C-suite if you don’t have any. Think of profound beliefs as “strong opinions loosely held.”

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Steven Blank Kills It at Greycroft CEO Summit

Both Sides of the Table

We’re here for Greycroft’s CEO Summit – a gathering of the CEO’s of their portfolio companies with guest speakers covering topics including how to build your team, PR, customer development, etc. It is the key to “customer development” that Steve Blank talks about. I’m going to save that for a future blog post.

PR 279
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Twitter Link Roundup #220 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

The Ultimate List of Customer Development Questions – crowdspring.co/1nHT6tS. Salaries Startup Founders Pay Themselves | Business Insider – crowdspring.co/1nHU2OK. The Ultimate List of Customer Development Questions – crowdspring.co/1nHT6tS. A 3-Day Weekend…Every Weekend?

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Who’s Doing the Learning?

Steve Blank

As soon as they had designed the product, they found a contract manufacturer to build the product in China. They outlined their retail channel and PR strategy and told me about the type of consultants they wanted to hire. What if a buyer asks, can you make a custom version of your product? Hiring PR Agencies.

PR 319
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Twitter Link Roundup #226 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

[Customer] Retention is King (good insights on measurement) – crowdspring.co/1haiyJt. 5 Mistakes Every Startup Founder SHOULD Make – crowdspring.co/1pNJ2R1. Customer Development 101) – crowdspring.co/1pNIOcD. Crowdsourcing Your Way To What Customers Really Want | Fast Company – crowdspring.co/1oNJIZp.