View from Seed

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2 Challenges of Startup Customer Development & How to Get Great Feedback Instead

View from Seed

Customer development” has become its own skill and body of knowledge, and there are some crucial nuances to understand up front before beginning your customer dev discussions. As I said, just investing time to talk in depth with customers and potential customers can get you a long way.

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How a Seed VC Approaches Pre-Product Startups

View from Seed

But here’s how I tend to think about companies at this stage, which I think is broad enough to provide some guidance for founders at this early stage… Essentially, my pre-product framework is as follows: 1. Is there founder/market fit? How authentic is this idea to the founder’s experience?

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Pitch Deck Month: “Is It Working?” (aka the “Traction” Slide)

View from Seed

But here’s some examples or frameworks to consider. You’re obviously not showing charts of user growth, number of customers, or revenue. Pre-launch customer development data is another way, sometimes in the form of user surveys for consumer companies or interviews with potential beta customers for B2B businesses.