Steve Blank

MAY 21, 2009

The Message Sitting around a conference room table brainstorming messages that might resonate with customers, or worse having a PR agency doing that for you, is a firing offense in a small company. You should be brainstorming messages with current and potential customers. Is the company hosting/co-sponsoring some event?

Silicon Valley 185

Silicon Valley RSS California Customer Development 185

Startup Lessons Learned

APRIL 26, 2009

In the meantime, I think we have a good explanation for what all those PR dollars are being spent trying to obscure. Labels: product development 2comments: Anonymoussaid. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Dont fall for it - its a trap. Great post!

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Product Development Developer San Francisco Product 88

Startup Lessons Learned

NOVEMBER 26, 2012

The host is seemingly-omniscient Michael Krasny who somehow manages to ask in-depth questions on every conceivable topic. Hundreds of locations around the world - from Birmingham to Bucharest - will host a simulcast of the complete December 3 program. It's a wide-ranging call-in show that covers just about every topic you can imagine.

Lean 159

Lean San Francisco Houston Engineer 159

Startup Lessons Learned

APRIL 17, 2010

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? No departments The Five Whys for Startups (for Harvard Business R. ► May (3) Thank you Philosophy Helps Start-Ups Move Faster (WSJ on the. Take a look and let me know what you think.

San Francisco 107

San Francisco Romania Cleveland South Africa 107

Startup Lessons Learned

FEBRUARY 8, 2010

This "success theater" is occasionally useful for PR or getting through a tough board meeting. This "success theater" is occasionally useful for PR or getting through a tough board meeting. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

Metrics 121

Metrics San Francisco Lean Continuous Deployment 121

Startup Lessons Learned

MARCH 4, 2009

In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes. But beyond the obvious, its also important to know where customers go to get answers to pressing questions. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Marketing launch) Make a new product available to customers in the general public. Do your customers really read TechCrunch? Do some Customer Development instead. Spend your time with renewable sources of customers and iterate.

San Francisco 168

San Francisco PR Lean Early Stage 168

Startup Lessons Learned

OCTOBER 7, 2008

This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. Customers and prospects are overwhelmed by the number of media and companies clamoring for their attention. Acqusition competition is how new apps get new customers.

San Francisco 68

San Francisco Lean Retention SEM 68

Startup Lessons Learned

FEBRUARY 24, 2009

What happened when we got early press (circa 2004) in violation of our own no-PR rule. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Learn why you dont want to do premature press, despite all the pressure youll feel to "launch" early. Take a look and let me know what you think.

Lean 74

Lean San Francisco Continuous Deployment DC 74

Startup Lessons Learned

APRIL 18, 2013

This post was written by Sarah Milstein, co-host of The Lean Startup Conference. Publicists and those seeking PR and media attention should look elsewhere. * Exciting news: we’ve nailed down dates for The Lean Startup Conference 2013. Instead , tell us what you’ve learned. Or share what didn''t work , or what took you by surprise.

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Lean San Francisco Startup Continuous Deployment 167

Startup Lessons Learned

MARCH 27, 2009

Journalists, PR firms, investors, and the public at large love a scrappy come-from-behind story about two guys in a garage who figured out how to take down Goliath. Customer Development : a disciplined approach to finding out if there is a market for your product before its too late. Take a look and let me know what you think.

San Francisco 117

San Francisco Lean Continuous Deployment DC 117

ConversionXL

FEBRUARY 9, 2016

October 2012 – Erin Turner and Gagan Biyani host the first Growth Hackers Conference in Menlo Park, California. PR and publicity drive attention…to drive sales. It is simply getting customers. Conducted Customer Development. Established a strong value proposition based on Customer Development.

Retention 48

Retention Metrics Acquisition Conversion 48

Startup Lessons Learned

JULY 9, 2009

We go to mixers, buy fancy offices, focus on PR, and try to one-up each other. Instead, lets focus on building companies that matter , on creating real value for customers, and learning. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? I think its wasteful.

San Francisco 94

San Francisco Lean Continuous Deployment DC 94

Startup Lessons Learned

FEBRUARY 22, 2010

Engineers are offenders in this category too, but so is any gender-segregated activity, like an all-female PR or marketing team. Engineers are offenders in this category too, but so is any gender-segregated activity, like an all-female PR or marketing team. Diversity is not the only requirement for making good group decisions.

San Francisco 167

San Francisco Lean Sweden Continuous Deployment 167

Startup Lessons Learned

APRIL 7, 2010

What the PR stories tend to leave out is that we can get attached to every part of our vision, even the dumb parts. For more on how to figure out which question applies in which context, see Business ecology and the four customer currencies.) and for which customer? and for which customer?

San Francisco 154

San Francisco Lean Metrics Design 154

Startup Lessons Learned

SEPTEMBER 13, 2010

Even worse, entrepreneurs are faced with a constant barrage of vanity metrics from competitors and other companies engaged in PR. That’s what you pay PR firms for: to get an article written that is entirely factual and yet still provides positive spin for your company. The PR firm helpfully left out that context.)

San Francisco 154

San Francisco Metrics Lean PR 154

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

They have many, many man-years of development and customer development in them. My marketing site is hosted at WP Engines so … Jason: No wonder you get so much traffic. No, I’m a very happy customer actually. Have you done that before where you’ve supported hosted things behind the firewall?

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Technical Cofounder Cofounder Software Review Management 220

ReadWriteStart

MARCH 27, 2011

This is lean development without any customer development. Hosting can be pushed to public clouds, authentication to OpenID or Facebook; services like Launchrock or Optimizely can help create a landing page. Every startup needs PR, but this is even more true of flips. The focus is on building. Create Buzz.

Lean 144

Lean Startup Agile Coder 144

Startup Lessons Learned

DECEMBER 16, 2008

You could try and drive home that positioning with an expensive PR campaign, superbowl ads, and whatnot. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? So you decide to try to reposition around a different value proposition, one that more closely matches what your product is best at.

Viral 140

Viral San Francisco Lean Continuous Deployment 140

Startup Lessons Learned

JANUARY 30, 2009

Launch with a PR blitz, including mentions in major mainstream publications. We can capitalize on new customers. As with many Silicon Valley failures, a flawless PR launch turned into a flawed customer acquisition strategy. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

San Francisco 150

San Francisco Lean Agile Continuous Deployment 150

steveblank.com

JULY 8, 2011

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform. Bontq – hosted bug tracking and project management needs. Thus, these pages.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Startup Lessons Learned

FEBRUARY 12, 2009

Why do you think outsources have been happy to generate all this PR the past few years about people losing their jobs to India? The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? No departments The Five Whys for Startups (for Harvard Business R. Take a look and let me know what you think.

San Francisco 89

San Francisco Continuous Deployment Ruby Lean 89

Startup Lessons Learned

SEPTEMBER 11, 2009

I agree that listening and communicating is a key to success, but customer development can only do so much. Have you personally visited the Content Creator forums and read through the PR thread? When new changes roll out that aren't anticipated or expected - like the whole PR deal that became a PR mess - people PANIC.

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Community Management Lean Software Review 158