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I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. We’ve pivoted our Lean LaunchPad / I-Corps curriculum.

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The high road to building an enterprise SaaS company

The Next Web

The keys are maintaining capital efficiency, launching early versions to the SMB market and constantly applying customer development methods. This story continues at The Next Web. And more importantly, B2B companies. Design & Dev Entrepreneur Analysis and Opinion'

B2C 132
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How to find that first big customer

A Smart Bear: Startups and Marketing for Geeks

The contract says you retain the IP and are allowed to sell a product like this to other companies. You build the product, then you have your banner customer and go get others. make for not putting customer development before writing code. You land a contract to build them the solution. You’re just stalling.

Customer 231
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Tune In, Turn On, Drop Out – The Startup Genome Project

Steve Blank

Founders overestimate the value of IP before product market fit by 255%. . We found 4 different major groups of startups that all have very different behavior regarding customer acquisition, time, product, market and team. Filed under: Customer Development , Teaching , Venture Capital. Congratulations. ——-.

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Lessons Learned: The lean startup

Startup Lessons Learned

The application of agile development methodologies which dramatically reduce waste and unlock creativity in product development. See Customer Development Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the Customer Development process.

Lean 168
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Someone Stole My Startup Idea – Part 2: They Raised Money With My.

Steve Blank

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. It is web-based, fast and easy and soon to may be available on the iPhone. Good stuff too.

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StartupRoar - Great Content for Startups

SoCal CTO

As you might imagine, when you go to the page on Customer Development , you find the best and the latest content from people like Steve Blank and Vinicius Vacanti.