crowdSPRING Blog

JULY 27, 2010

A strong website can help a small business to more effectively market its products or services – even if the small businesses’ customers are all local. If you need help, you can leverage crowdSPRING’s community of more than 67,000 designers and writers for your custom web design. Make your site easily accessible.

Small Business 122

Small Business Web Design Marketing 122

abovethecrowd.com

JULY 17, 2013

On the browser, SEO and SEM are paramount, but the equivalent tools on mobile are either non-existent or at best immature. Of course, the absence of SEO may be positive for design, but it removes a key customer acquisition strategy for many startups. Customer acquisition techniques are shifting.

Mobile 96

Mobile SEM SEO Technical Review 96

YoungUpstarts

NOVEMBER 6, 2019

Current Customers. Do you know everything there is to understand about your customers’ buying habits? Are you following them through every step of the customer journey? Also, Viral Marketing gives us the ability to leverage social networks by offering individuals an incentive to refer family and friends to our business.

Channel 165

Channel PPC Marketing SEO 165

Steve Blank

APRIL 15, 2011

Last week the teams were testing their hypotheses about their Customers (who are the users, payers, buyers, etc.) This week they were testing one of the most confusing sections of a company’s business model – Customer Relationships - the activities used to “Get, Keep and Grow” customers in a physical or virtual (web or mobile) channel.

Customer 260

Customer Cloud EC2 Channel 260

Startup Professionals Musings

MARCH 16, 2014

Use social media and Search Engine Marketing (SEM) to start. Do something unique to get customer attention. This step requires thought because you need to identify what can set you apart from your competitors and how to retain customers. Promotions that appeal to the wrong customers won’t help you.

Marketing 257

Marketing SEM Viral Social Media 257

Startup Professionals Musings

SEPTEMBER 15, 2013

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Tomorrow, a similar change is likely to happen to sales personnel, customer service, even manufacturing and construction jobs.

Entrepreneur 267

Entrepreneur SEM Lead Generation Social Network 267

crowdSPRING Blog

JULY 24, 2018

Ahrefs is one of the best Search Engine Optimization ( SEO ) and Search Engine Marketing ( SEM ) tools available for anyone who prefers to make data-based decisions in their marketing strategies. Want to use a real powerhouse tool to reach new customers and monumentally grow your business? Social marketing. Search marketing.

Social Media 51

Social Media Marketing Analytics Audience 51

Startup Professionals Musings

JANUARY 17, 2013

Use social media and Search Engine Marketing (SEM) to start. Do something unique to get customer attention. This step requires thought because you need to identify what can set you apart from your competitors and how to retain customers. Promotions that appeal to the wrong customers won’t help you.

Marketing 265

Marketing Viral SEM Startup 265

Startup Professionals Musings

APRIL 4, 2015

Startups should begin by selecting just a few of the vast array of social media offerings out there, and customize based on results. Top social networks are Facebook (1.2 Assess your target customer demographics. Identify your target customer and create customer profiles. billion users).

Social Media 120

Social Media Media SEM Startup 120

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments.

Cost 255

Cost Burn Rate SEM Startup 255

crowdSPRING Blog

JULY 24, 2018

Ahrefs is one of the best Search Engine Optimization ( SEO ) and Search Engine Marketing ( SEM ) tools available for anyone who prefers to make data-based decisions in their marketing strategies. Want to use a real powerhouse tool to reach new customers and monumentally grow your business? Social marketing. Search marketing.

Social Media 48

Social Media Marketing Analytics Audience 48

Startup Professionals Musings

FEBRUARY 15, 2011

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments.

Entrepreneur 235

Entrepreneur Burn Rate SEM Social Network 235

Startup Lessons Learned

SEPTEMBER 15, 2008

See Customer Development Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the Customer Development process. Labels: customer development , lean startup 8comments: Amy said. September 11, 2008 2:06 PM Editor said.

Lean 168

Lean San Francisco Startup Continuous Deployment 168

Startup Professionals Musings

DECEMBER 7, 2010

Use social media and Search Engine Marketing (SEM) to start. Do something unique to get customer attention. This step requires thought because you need to identify what can set you apart from your competitors and how to retain customers. Promotions that appeal to the wrong customers won’t help you.

Marketing 235

Marketing SEM Startup Viral 235

Startup Professionals Musings

FEBRUARY 21, 2011

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Tomorrow, a similar change is likely to happen to sales personnel, customer service, even manufacturing and construction jobs.

Product 223

Product Entrepreneur SEM Lead Generation 223

Gust

MARCH 9, 2014

Use social media and Search Engine Marketing (SEM) to start. Do something unique to get customer attention. This step requires thought because you need to identify what can set you apart from your competitors and how to retain customers. Promotions that appeal to the wrong customers won’t help you.

Marketing 146

Marketing SEM Viral Social Media 146

Up and Running

JULY 26, 2016

The chicken-egg issue of getting customers to your platform while you don’t have any money to spare is a puzzle that many companies are unable to figure out at all. Then, in 2015, this is who we added to the team: Jan-15: Head of Customer Success (growth team). 1x hacker in charge of product/development.

Revenue 60

Revenue Acquisition Channel Campaign 60

Gust

JUNE 10, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM), like cohort analysis , yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Skip the IT consultants and build an entry website yourself to save $50K. Sales and marketing costs. Wages and benefits.

Cost 139

Cost Burn Rate SEM Startup 139

Startup Lessons Learned

SEPTEMBER 18, 2008

When you have an infinitesimal number of customers, it can be embarrassing. But as long as your ego can take it, there are huge advantages to having a small number of customers. Most importantly, you can get to know those few customers in a way that people with zillions of customers cant. can I talk to them?" So why you?

San Francisco 133

San Francisco Lean Continuous Deployment DC 133

Startup Lessons Learned

SEPTEMBER 18, 2008

But from a customer experience point of view, Im not yet sold. Today, the fact that the store is open and has almost no barriers to entry is great for the companies I meet, because they can get their first versions in front of customers quickly, and start iterating fast. How will new customers know that my apps are superior?

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

crowdSPRING Blog

MAY 1, 2013

In many cases, the goal of online marketing (especially for small businesses), is to directly increase sales by targeting potential customers using different online channels. To learn more about SEO and PPC marketing, read 10 Practical Small Business SEO and SEM Marketing Tips. Your customers have also learned to ignore those ads.

Small Business 107

Small Business Marketing Affiliate PPC 107

www.cscyphers.com

MARCH 8, 2012

the marketing to get potential customers to use that weekend website. facepalm Spammed within an hour >> 2012/02/28 RT @mikeloukides : best customer may not be the 1 who buys the most, but who has the most influence on social networking. Social Networking (22). social networking. Education (6).

Cofounder 40

Cofounder Technical Review Founder Software Review 40

Startup Lessons Learned

MARCH 13, 2009

Marketing launch) Make a new product available to customers in the general public. In particular, a marketing launch can help you do three things (courtesy, as is most of my marketing advice, of The Four Steps to the Epiphany ): Drive customers into your sales pipeline. Do your customers really read TechCrunch?

San Francisco 168

San Francisco PR Lean Early Stage 168

Startup Professionals Musings

FEBRUARY 13, 2010

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments.

Burn Rate 125

Burn Rate SEM Social Network Angel Investor 125

Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. I believe that many social networks confused this idea. Not necessarily in the shopping mindset.

Advertising 284

Advertising Las Vegas Affiliate RSS 284

Startup Professionals Musings

FEBRUARY 24, 2010

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Tomorrow, a similar change is likely to happen to sales personnel, customer service, even manufacturing and construction jobs.

Entrepreneur 120

Entrepreneur SEM Lead Generation Social Network 120

crowdSPRING Blog

AUGUST 17, 2011

If you have a website, your potential customers can find you. If you don’t have a website, your potential customers will find your competitors. A website is the hub of a small business’s marketing efforts through other channels (print, SEO, SEM, email, direct, mobile, etc.). Implement Simple e-Commerce Tools.

Small Business 93

Small Business SEM SEO Social Network 93

crowdSPRING Blog

AUGUST 17, 2011

If you have a website, your potential customers can find you. If you don’t have a website, your potential customers will find your competitors. A website is the hub of a small business’s marketing efforts through other channels (print, SEO, SEM, email, direct, mobile, etc.). Implement Simple e-Commerce Tools.

Small Business 84

Small Business SEM SEO Social Network 84

Brandanew

JANUARY 8, 2016

Social analytics and video marketing are likely to be the key marketing trends for 2016. The pace of technology has altered the way we view digital and connect with our customers. Most small business and Startup founders are talking about customer engagement and social presence beyond the customary likes and one-post-a-month schedules.

Analytics 100

Analytics Social Media Marketing Media 100

crowdSPRING Blog

OCTOBER 27, 2013

Personalized search is one that is customized based on a user’s own web history, physical location, and personal profile. Today, when you perform a search on Google, the results you see are based on what sites you have visited, what products you have purchased, what IP address you are browsing from, and what your social network looks like.

Small Business 92

Small Business Securities and Exchange Commission Social Media Startup 92

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. Customers and prospects are overwhelmed by the number of media and companies clamoring for their attention. Acqusition competition is how new apps get new customers. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral.

San Francisco 68

San Francisco Lean Retention SEM 68

Duct Tape Marketing

MAY 4, 2016

Now, before you go into a click-induced coma, understand that my belief is you should be going as deep as possible in one or two channels and looking towards new channels as a way to amplify where most of your awareness and customers come from today. Extole – SaaS platform w/optimized sharing & custom codes. Further Reading.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28