Remove Differentiation Remove Internet Remove Metrics Remove Product Development
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Conversion: The Most Important Internet Metric of All (Revisited)

abovethecrowd.com

Over 13 years ago, in March of 2000, I wrote a blog post titled “ The Most Powerful Internet Metric of All. ” The key thesis was this: if an Internet company could obsess about only one metric, it should be conversion. The most obvious form of this, and by far the easiest to implement, is Google AdWords.

Metrics 93
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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

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What Not To Do When Marketing During A Pandemic 

YoungUpstarts

A next positive step is to make sure the content you are sharing is memorable and differentiated from the others.” Another common mistake that marketing teams are making is using the same metrics for success that they have used in the past. If you use these same metrics, you’re going to be sorely disappointed in the results.

Marketing 262
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Lessons Learned: The lean startup

Startup Lessons Learned

The application of agile development methodologies which dramatically reduce waste and unlock creativity in product development. See Customer Development Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the Customer Development process.

Lean 168
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Good enough never is (or is it?)

Startup Lessons Learned

One of the sayings I hear from talented managers in product development is, “good enough never is.&# And, most importantly, it helps team members develop the courage to stand up for these values in stressful situations. No vanity metrics should be looked at. No vanity metrics should be looked at.

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Pivot, don't jump to a new vision

Startup Lessons Learned

Leading up to a pivot, each cycle, despite our best efforts, the metrics werent good enough. Excellent analysis of "evolution vs. re-volution" and differentiation of team roles. I was stuck between a rock and a hard place. We didnt believe the problem was that we werent trying hard enough. It was painful. Great post Eric.

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The Steve Jobs method

Startup Lessons Learned

Overall, here are the lessons I take from (the imaginary) Steve Jobs: Hold your team to high standards, dont settle for products that dont meet the vision, iterate, iterate, iterate. Be disciplined about which vision to pursue; choose products that have large markets. Will start to pay attention. August 1, 2009 9:33 AM Brij said.