A Tradeshow Checklist, born of experience
A Smart Bear: Startups and Marketing for Geeks
JANUARY 25, 2010
Then, because you collect the card, you have their contact info (their name, company, and address), so you get to follow up later. Emails probably work. Because you can use the tradeshow's name in the subject of the email, people will probably read your email blast. Call/email everyone you can find.
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