ConversionXL

MARCH 6, 2019

On YouTube, a keyword-targeted pre-roll ad might show the same video to a CEO and an intern. LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. Fundamentally, there’s nothing unique about a video for a LinkedIn ad. The same video content likely works well in other channels.

Video 129

Video B2B Technical Review Campaign 129

Startup Professionals Musings

JUNE 28, 2023

This element is sharing information through the new video, audio, and interactive media about, and the logic behind decisions, direction, or strategy with the goal of gaining buy-in to the idea so everyone is working toward the same goal. Distributed.

Social Media 281

Social Media Media Software Review Social Network 281

Startup Professionals Musings

JANUARY 6, 2023

YouTube did it with videos, Instagram did it with photos, and Amazon did it with books. Every aspect of every product requires development, testing, manufacturing, marketing, and distribution. Perhaps the focus should be on a single distribution channel, better customer service, or a simplified pricing structure.

Startup 287

Startup Bandwidth Distribution Agile 287

VC Cafe

APRIL 13, 2023

In its simplest form, my argument is the following: The entire entertainment industry is driven by a creative process that creates and combines text/code, images, audio & video into compelling storytelling. Create text/code, images, audio and video. Whether that is for TV, a game, a newspaper or a podcast.

Generative AI 78

Generative AI Software Review Audio Technical Review 78

Both Sides of the Table

NOVEMBER 8, 2010

Once this new service became popular then the media companies could control the rules of distribution & advertising. The goal of any cartel is to control production, distribution & marketing of a set of goods with the goal of maintaining high prices. I have personally always felt a sort of cognitive dissonance regarding Hulu.

Video 292

Video Technical Review Advertising Distribution 292

deal architect

DECEMBER 8, 2021

In the 60th episode of Burning Platform, we (again) host Paul Greenberg of The 56 Group and co-host of the popular CRM Playaz video show. If you know Paul, you know he is a big-hearted, generous storyteller – his books.

Distribution 370

Distribution Hosting Video 370

ReadWriteStart

JUNE 26, 2020

…suddenly, nearly all technical jobs are remote-jobs, all dev-teams are distributed teams, and virtually all hiring is remote hiring. Fully remote distributed companies used to be a rarity. There are already half a dozen enterprise-grade video communication applications in our Boundaryless Landscape.

Silicon Valley 198

Silicon Valley Distribution Engineer Technical Review 198

Startup Professionals Musings

OCTOBER 3, 2020

This element is sharing information through the new video, audio, and interactive media about, and the logic behind decisions, direction, or strategy with the goal of gaining buy-in to the idea so everyone is working toward the same goal. Distributed.

Framework 397

Framework Leadership Social Media Software Review 397

Startup Professionals Musings

APRIL 11, 2020

YouTube did it with videos, Instagram did it with photos, and Amazon did it with books. Every aspect of every product requires development, testing, manufacturing, marketing, and distribution. Perhaps the focus should be on a single distribution channel, better customer service, or a simplified pricing structure.

Startup 424

Startup Bandwidth Distribution Agile 424

VC Cafe

MARCH 1, 2024

Content editing: Owning multi-media workflows – combine an image with text, music with video, or animation with a voiceover. Verticalized Video Understanding – machine interpreted video. What’s missing is the last mile — distribution, customer journey design, guardrails and workflow automation.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

ConversionXL

MAY 27, 2022

Using this metric on your white papers, case studies, and videos is setting yourself up to fail. Focus on content engagement metrics, such as how long someone watched your video, instead of click-throughs. Stage 5: Maximize your content’s ROI with well-oiled distribution. Content distribution can be difficult.

Demand 124

Demand B2B Distribution Channel 124

Steve Blank

OCTOBER 15, 2020

It would be easy to just put up the video and the transcription in this blog and be done with it. I’m going to extract and paraphrase a few below, but I urge you to read the transcript and watch the video. Read the entire transcript of Chris Brose’s talk here and watch the video below. Why Did Chris Write The Kill Chain ?

Technical Review 361

Technical Review Artificial Inteligence Technology United States 361

The Startup Magazine

JULY 5, 2020

In order to compete within your industry, you will need to analyze, create, and distribute content that attracts the right people. You waste great content if you are unable to distribute it across all audience touch points, so make sure you include all relevant channels that your current marketing budget allows.

Customer 166

Customer Marketing Reputation Software Review 166

ReadWriteStart

SEPTEMBER 8, 2020

Still, COVID-19 helped tip the balance towards a globally distributed model. A globally distributed business model allows you to hire the best talent wherever in the world it is. Transitioning to and managing a globally distributed model isn’t plain sailing. Factors that are tipping the scales. Automate as much as possible.

Distribution 145

Distribution Global Agile Startup 145

deal architect

DECEMBER 8, 2021

In the 61st episode of Burning Platform, we (again) host Paul Greenberg of The 56 Group, widely recognized as the Godfather of CRM and as co-host of the popular CRM Playaz video show. In part 1 yesterday we discussed workplaces.

Distribution 221

Distribution Hosting Video 221

Feld Thoughts

JANUARY 3, 2020

My investments have always been geographically distributed across the US and I spent the majority of my time between Monday and Friday on the road. In the past few years, there have been several high profile examples of scaled companies that have a completely distributed workforce. For many years, this was a function of travel.

Distribution 99

Distribution Seattle Portfolio Video 99

YoungUpstarts

OCTOBER 10, 2018

A mixture of globalization, improvements in technology, and cost advantages of telecommuting has created the perfect conditions for building and directing distributed teams. But with distributed teams, these conditions are electronic, which means setting expectations and following up is even more important.

Distribution 113

Distribution Management Technology Video 113

YoungUpstarts

MARCH 7, 2020

Governments, studios, and marketers already understand this, and how important a role video plays in marketing. With all the resources we have today, pretty much any company can have a great video marketing strategy that will allow them to get more visibility and gain the valuable attention of their core audience.

Video 207

Video Churn Rate Marketing Miami 207

The Startup Magazine

JUNE 15, 2023

With content automation capabilities, businesses can efficiently produce and distribute content aligned with their board-level objectives. Multi-Channel Publishing: Businesses can easily distribute content across various platforms and channels, including websites, social media, email marketing, and mobile applications.

Software Review 154

Software Review Software Small Business Social Media 154

ReadWriteStart

DECEMBER 16, 2020

To be fair, many businesses had distributed teams even before COVID-19 blindsided us. In distributed teams, employee engagement is critical. Video conferencing facilitates synchronous communication where participants can share screens, exchange files, and chat on the side. Image Credit: pixaby. Aubot : Cutting-Edge Surveillance.

Technical Review 200

Technical Review Startup Belgium Software Review 200

YoungUpstarts

FEBRUARY 12, 2020

There are many free or low-cost conference call and video conferencing platforms that offer powerful features, such as screen sharing and HD video, that connect employees and drive productivity. He has managed award winning, distributed, remote marketing teams spanning the globe for over 20 years.

Small Business 173

Small Business Agile Software Software Developers 173

Steve Blank

NOVEMBER 11, 2013

This post is an update of what we learned about life science distribution channels. Life Science/Health Care distribution channels differ by Category. This weeks topic was distribution channels ; how your product gets from your company to your potential customer segments. If you can’t see the video above click here.

Distribution 224

Distribution Channel Lean Intellectual Property 224

Rembrandt Communications

FEBRUARY 1, 2022

Before you publish or distribute any type of messaging, your content needs to have three things: A goal. Before you create any emails, website pages, videos, articles, blogs, etc., You have no idea what’s working and what isn’t? No problem! Start Communication Tracking. ask yourself what you want to accomplish.

Software Review 264

Software Review Database Public Relations Audience 264

VC Cafe

JANUARY 27, 2021

Now synonymous with video-conferencing, the company-name-turned-verb stock peaked in October 2020, a market interpretation of how the Zoom Boom has defined the daily lives of many millions throughout the COVID-19 outbreak. It managed to overcome security and privacy controversies and maintain a stronghold in video-call land.

Vertical 148

Vertical Video Technical Review Europe 148

YoungUpstarts

DECEMBER 22, 2020

These surefire tips can help you forge stronger connections and achieve more with your team while cooped up in your house and only have a shirt and tie during your video conference meetings. Prioritize Video Calls and Virtual Meetings. Video calls and virtual meetings can provide the necessary face-to-face connection for teams.

Management 165

Management Software Review Video Audio 165

The Startup Magazine

MARCH 26, 2024

For their financial public relations strategies, financial companies need to move beyond traditional news distribution and use audience-engaging content marketing techniques. Content marketing refers to producing and disseminating educational materials tailored specifically to meet the interests and requirements of an intended audience.

PR 119

PR Public Relations Social Media Audience 119

Both Sides of the Table

JUNE 6, 2012

When you have limited distribution, the costs of distributing media are so prohibitive that only the largest of media producers (and distributors) are relevant. That couldn’t happen without the advent of lower cost production & distribution. 4 billion videos are watched daily. Why is that? Even a hundred.

Media 302

Media South Korea Distribution Technical Review 302

Steve Blank

SEPTEMBER 5, 2018

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. If not, he still has the option to pivot.

Lean 335

Lean Burn Rate Startup IPO 335

Both Sides of the Table

NOVEMBER 14, 2011

I’m still planning to write some in depth pieces on the topic but I thought, “given that this is about how video will consume the Internet over the next 5 years, what better way to exemplify this than with a 10-minute video.” It is the new distributor of video. Sorry for speaking so quickly.

Los Angeles 371

Los Angeles Florida Flash Video 371

VC Cafe

APRIL 26, 2023

More and more, people are experimenting with these new technologies that enable anyone to write better, brainstorm, invent, craft and get inspired with text, images, video, voice, music and more. Every day, we hear about new products and services that are meant to enhance human creativity and productivity.

Generative AI 78

Generative AI Artificial Inteligence ChatGPT 78

ConversionXL

APRIL 14, 2021

In today’s article, we’ll focus on one specific type of prospecting message and its uses—video. Why video prospecting? So, why are we focusing specifically on video? First of all, video seems to be on the rise: it’s the medium that best attracts people’s time and attention. Getting started with video prospecting.

Video 141

Video Audience Metrics Analytics 141

VC Cafe

APRIL 15, 2024

Initially, many publishers were slow to recognize the internet’s impact on their business model as distribution and the classifieds and ad worlds split – or what Ben Thompson calls the “ Great Unbundling ”. Production costs of content will continue to fall drastically – Case study Video Video is a great case in point.

Generative AI 142

Generative AI Media Artificial Inteligence Vertical 142

YoungUpstarts

NOVEMBER 5, 2020

The mass worry of the pandemic, paired with the subpar security systems that many remote workers are burdened with, has resulted in a myriad of easy targets for those who profit off of the distribution of malware. However, channels of seamless communication, between both customers and colleagues, can be easily set up by an IT support team.

Technical Review 246

Technical Review Software Review Security Agile 246

Startup Professionals Musings

DECEMBER 22, 2018

This element is sharing information through the new video, audio, and interactive media about, and the logic behind decisions, direction, or strategy with the goal of gaining buy-in to the idea so everyone is working toward the same goal. Distributed.

Leadership 230

Leadership Software Review Social Network Social Media 230

YoungUpstarts

DECEMBER 11, 2018

Every business today, no matter the industry, has someone working with video. Whether marketing, or a startup, video is always an integral part of how you conduct business. That said, in many ways digital video production and distribution remain in its? First and foremost, let your recipient know a video is embedded.

Video 127

Video Email Distribution Audience 127

Startup Lessons Learned

SEPTEMBER 18, 2008

Lessons Learned by Eric Ries Thursday, September 18, 2008 How to get distribution advantage on the iPhone I have had the opportunity to meet a lot of iPhone-related companies lately. There are other models, in other distribution channels. On Facebook, viral distribution has proved decisive. I havent found any yet.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

Both Sides of the Table

FEBRUARY 18, 2013

By now many of you know the Harlem Shake but what you may not appreciate is the broader trend behind the video and it has mirrored my general views on how TV will work in the future. Global audiences of prosumer video producers will create content that is viewed by global audiences in numbers far in excess of traditional TV.

Video 380

Video Audience Global Distribution 380