Mon.Apr 07, 2014

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Don’t Follow The Buzzwords For Small Business Technology

YoungUpstarts

'by Don Thomas Jacob, Head Geek at SolarWinds. Today’s technology landscape is littered with buzzwords and seemingly urgent exhortations for businesses: move to the cloud, spend time and money developing a mobile app, support mobility, and so on. They are also inundated with news of trendy tech gear and encouraged to spend on implementing big technologies such as BYOD or big data and associated IT infrastructure.

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A Founder’s First Key Decision Is The Business Name

Startup Professionals Musings

'First things first – your startup needs a name! This may seem a silly and frivolous task, but it may be the most important decision you make. The name of your business has a tremendous impact on how customers and investors view you, and in today’s small world, it’s a world-wide decision. Please don’t send me any more business plans with TBD or NewCo in the title position.

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[Review] Epson LabelWorks Pro 100

YoungUpstarts

'For small businesses, printing stickers can be a very expensive affair. You really only had three options : to outsource to a professional printer to get the job done, buy and use sticker labels for your existing printer, or buy a small stationery label printing machine to use. Going to the professionals provides the best results but at a cost; using your existing printer to print them up requires pricey consumables, and small label machines are limited to printing, well, small-sized labels at

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The Spotify effect: Why every company is now a data company

The Next Web

'Marius Moscovici is the founder and CEO of Metric Insights. After landing a $200 million credit line and acquiring music data platform The Echo Nest, Spotify is widely expected to announce its IPO in coming months. Spotify is a unique spin on the same fundamental formula that generated value for Netflix, Amazon, Groupon, Pandora and LinkedIn before it.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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The ideal length of subject lines, tweets, etc.

The Equity Kicker

'If content marketing is your game then Buffer just published some great data for you: The ideal length of everything online. Here’s the short version. Tweets: 100 words. Blog post headlines: 6 words (I just chopped three words of the title of this post…). Email subject line: 28-39 characters. URLs: 8 characters. Youtube videos: 3 minutes.

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5 ways technology has changed recruiting forever

The Next Web

'Franklin Morris is a senior writer for Rackspace. A recent CareerBuilder report finds that 77 percent of full-time workers are either looking for a new job or are open to a change this year. Candidates who haven’t applied in a couple years will quickly find that the rules are different. Anyone who still thinks dropping off a resume at the front desk is enough will have better luck uploading it to their MySpace page and rushing to the nearest pay phone to place a follow-up call.

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Where's the seed?

This is going to be BIG.

'The other day, I met up with one of my favorite investors. We talked about some deals we had done and this investor brought up how they weren''t really doing true first money in anymore. Instead, they said that entrepreneurs should raise 200-300k on their own and get something up and off the ground first with traction and that they''d rather wait to see where that goes.

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Inspired? Ask How

Mike Michalowicz

'“You gotta think differently.” “You need to aspire to be bigger.” “You have to believe.”. I hear some version of these quotes all the time. Shoot, I say them too. While they are surely true, they are highly unactionable. I mean, how do you think differently? What do you need to do to have bigger aspirations? What does it take to believe? Many inspiring quotes are simply that, inspiring.

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2 Ecommerce Product Page Reviews

ConversionXL

'In today’s review I’m reviewing 2 different ecommerce product pages. Watch this 5-minute review: Pages covered in this review: [link]. [link]. Here’s the slide deck: Got questions or comments about value propositions? Please add your comments below. The post 2 Ecommerce Product Page Reviews appeared first on ConversionXL.

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ihiji’s Invision Cuts Down on IT House Calls

SiliconHills

'By LESLIE ANNE JONES Reporter with Silicon Hills News Remote diagnostic tools have been available to big companies with complex computer networks for many years, but the options for your average residential IT support provider were limited. It’s a waste of time and expense for the IT guy when he has to go to a […] The post ihiji’s Invision Cuts Down on IT House Calls appeared first on SiliconHills.

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Are You Building a Job or an Asset?

Duct Tape Marketing

'Are You Building a Job or an Asset? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Many of the business owners I’ve worked with and spoken with over the years have deluded themselves into believing they actually have a business. photo credit: Ian Sane via photopin cc. True, their business card and tax return might say business owner, but far too often what they’ve created is a job – and is some cases, not a very attractive job.

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Mark your calendars: On June 19 I’ll be hosting a fireside chat with Arby’s social media legend, Josh Martin

Jeff Hilimire

'I’m excited to announce that on June 19th at the Atlanta Tech Village , I’ll be hosting a Metro Atlanta Chamber fireside chat with Josh Martin of Arby’s. Yes, this Josh Martin. The topic is social media and Josh is the definitive #badass in this area. Need more proof? Here. I hope to see a bunch of you there! Josh and I used to work together so I’ll be able to ask all the tough questions.