Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company. Cost per click (CPC). MORE >>

suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem? MORE >>

Perhaps the most interesting feature of real-time search engines is that the results are updated each minute. There are many instances in which a real-time search can yield better results when compared with traditional search engines. Other engines have launched offering additional functionality. MORE >>

I would discover that there was a more effective alternative in building a marketing department than hiring traditional marketers with MBA’s. Some of these advisors from the academic community would work with our of VP of Engineering and help us solve specific technical problems. Context here.) Update: Fixed a second time. MORE >>

I hear a lot of webmasters complain day in and day out about all the changes that Google constantly makes to its algorithm and how they affect our search engine placement. Let me break it to you: it’s not all about what Google has done and will do to update its algorithm. It’s about what you SHOULD BE doing. MORE >>