A Smart Bear: Startups and Marketing for Geeks
JANUARY 18, 2010
As it turns out, it's not even just business founders. Don't founders forge ahead even when others say success is impossible? Doesn't a founder invent a new product based on her confidence that others will want it? Sounds like the stereotypical attitude of the arrogant startup founder, but wait! But wait, how can this be?
A Smart Bear: Startups and Marketing for Geeks
JULY 12, 2010
In all the interviews you've read about founders' success, how many credit their MBA program? If you've lived in the software world for a few years you know the stuff they teach you in school is irrelevant, so who cares what degree you have? How many even have MBAs? We work hard.
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A Smart Bear: Startups and Marketing for Geeks
OCTOBER 11, 2010
Ask a technical founder about his startup, and he'll proudly describe his stunning software — simple, compelling, useful, fun. Four uncomfortable seconds later, a smile breaks across the founder's face. We're going to use an affiliate program so our customers sell it for us.". We're going to get reviews on blogs.".
A Smart Bear: Startups and Marketing for Geeks
SEPTEMBER 4, 2012
The way Bitvibe broke in is that the co-founder is the drummer for several really big bands that you’ve heard of from the 80′s and right now he’s in Gregg Rollie Band. But the answer is the co-founder’s been in the industry for 30 years and he’s somebody and so they can get meetings. Interviewee: Right.
A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 13, 2012
Burgeoning Startup Founder writes: After a year of work, my startup is now doing about $6,000/mo in revenue and $3,000/mo in profit. Set up an affiliate program and sell bloggers and consultants on how much money they can make. This is part of an ongoing startup advice series where I answer (anonymized!)
A Smart Bear: Startups and Marketing for Geeks
MARCH 5, 2010
This is a guest post by Mike Schoeffler, founder of iPhone running application Roadbud. As founder of a run/bike app startup, I can write off my workouts. The truth is your programming was probably awful. He writes a refreshingly approachable fitness blog. But take this too far and your productivity drops off the cliff.
A Smart Bear: Startups and Marketing for Geeks
MARCH 8, 2010
You just need to give up all your free time which, if you've caught the "founders" bug, is A-OK with you. Assume every laptop has a secret program that records all keystrokes, mouse clicks, screen shots, web sites, and emails you read or write. But you've also placed yourself in a hazardous, potentially legally ambiguous situation.
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