Framework Lean Metrics Retention 
ConversionXL
FEBRUARY 3, 2022
This philosophy comes from The Lean Startup methodology , which relies on testing hypotheses to better understand your customers’ pain points and goals. Marketers can use this framework to evaluate the risks associated with different growth strategies. Think about the touchpoints at each stage of the AARRR framework.
Startup Lessons Learned
SEPTEMBER 22, 2008
Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.
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ConversionXL
FEBRUARY 3, 2022
Growth marketing borrows a concept from the lean startup methodology. They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts. If your campaign works and your brand awareness metrics improve, you win.
Startup Lessons Learned
JUNE 22, 2009
Lessons Learned by Eric Ries Monday, June 22, 2009 Pivot, dont jump to a new vision In a lean startup , instead of being organized around traditional functional departments, we use a cross-functional problem team and solution team. Thats not the goal of a lean startup. Your writing is certainly not lean. It was painful.
The Next Web
AUGUST 10, 2013
By firing events on every action, you can get metrics that track Call-to-Action buttons and compare their performance to find out which one can be optimized. You can also generate funnels to see customer retention and discover where they exit the website. 12) Use lean UX principles. 4) Get feedback early on.
ConversionXL
APRIL 6, 2016
Claire Vo: CRO Metrics for Performance and Insight. Wrong Success Metric (OEC). Revenue is usually a good metric to use to evaluate effectiveness of test. There are many frameworks, including: PIE Framework. Stephen Pavlovich: SaaS Optimization – Effective Metrics, Process and Hacks. Monetate model.
Startup Lessons Learned
APRIL 14, 2009
Every board meeting, the metrics of success change. Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. Time-to-complete-a-sale is not a bad metric for validated learning at this stage.
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