ConversionXL

JANUARY 18, 2022

Bellroy has built a consistent identity across social media that evokes feelings of adventure, durability, and uniqueness. Here’s a video on Twitter featuring their products being packed away onto airplanes and put through trials: Image source. For example, here’s their vibe on Instagram: Image source. Image Source. Image source.

Marketing 110

Marketing Product Audience Equity 110

The Next Web

DECEMBER 2, 2013

These costs don’t take into account the many relevant systems within Shopify’s business such as maintaining its API, the infrastructure and server space needed to support its 50,000+ shops and designing and developing all of the beautiful templates that help make Shopify so successful. Image credit: bloomua / Shutterstock.

Cost 168

Cost San Francisco New York City Ruby 168

Startup Lessons Learned

APRIL 29, 2013

You may have to pay the writer and photographer, and perhaps you’ll spend some money on training the writer to use blogging software and social media tools that help them build a following. You can give advice about applying Lean Startup ideas to business areas other than product development. Note that this isn’t a free process.

Lean 165

Lean Technical Review Startup Software Review 165

Seeing Both Sides

FEBRUARY 25, 2016

By viewing product development and marketing as integrated functions, not silos, leading tech companies like Facebook and Pinterest are rethinking their approach to driving growth and achieving breakthrough results. The Growth Manager is the catcher and champion for product requests from outside the growth team.

Management 20

Management Analytics Technical Review Framework 20

Seeing Both Sides

FEBRUARY 25, 2016

By viewing product development and marketing as integrated functions, not silos, leading tech companies like Facebook and Pinterest are rethinking their approach to driving growth and achieving breakthrough results. The Growth Manager is the catcher and champion for product requests from outside the growth team.

Management 20

Management Analytics Technical Review Framework 20

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.

Social Media 126

Social Media Media Marketing Database 126

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.

Social Media 128

Social Media Media Marketing Database 128

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.

Social Media 127

Social Media Media Marketing Database 127

ctotodevelopers.blogspot.com

JULY 11, 2012

I cover several topics including agile software development, software startups, web 2.0, social networking, SaaS, content management, media, enterprise 2.0 Using the framework Should these principles be a driving framework for self organizing teams, or should there be formal process or governance around it? More to come.

Agile 40

Agile Architecture Offshore Software Developers 40

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.

Social Media 79

Social Media Media Database Channel 79

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.

Social Media 69

Social Media Media Marketing Database 69

ConversionXL

AUGUST 30, 2018

It slows product development. For web-based products, user research can deliver quantitative measurement of on-site user behavior and qualitative insights from open-ended surveys and user recordings. The ResearchXL framework uses quantitative and qualitative user research to inform CRO strategies. It costs money.

Design 111

Design Framework Product Development Technical Review 111

ConversionXL

JUNE 14, 2021

We’ll cover why a unique selling proposition is important, how to uncover what your customers are hungry for and share a framework for developing and testing a proposition that makes an impact on your business. Focus on landing pages and product pages for this exercise. Write your USP with these frameworks.

Software Review 158

Software Review Audience Differentiation Framework 158

YoungUpstarts

OCTOBER 1, 2018

Though most founders would agree culture is important in an organization’s success, it often takes a back seat to product development and generating a profit in the early stages of an organization’s life. Series C is the time to develop clear expectations of leadership.

Cofounder 113

Cofounder Hiring Leadership Employee 113

Steve Blank

OCTOBER 25, 2022

How do they become present on new social media and communications channels? Understand whether the problem is immediately solvable, requires multiple minimum viable products to test several solutions, or needs more R&D. From where I sat, it seemed there was a lack of a common framework and process. . See the diagram.

Framework 395

Framework Distribution Channel Leadership 395

crowdSPRING Blog

JULY 13, 2016

In some situations the product or service itself can accomplish these goals, but often it is great brand identity that can make the difference between your first customer or a lost lead. Though most startups know the importance of brand identity, it can often take the back seat to more pressing matters such as product development or finances.

Marketing 48

Marketing Startup Differentiation Naming 48

viniciusvacanti.com

SEPTEMBER 7, 2010

More important that you learn Django or whatever advanced web framework your team will be using. Are frameworks the way to go ? I pick my cofounder's brain almost daily about the inner workings of our product, so that I can be better informed about the tech side of things. Don't spend too much time in Python.

Cofounder 43

Cofounder Technical Cofounder Founder Ruby 43

Hippoland

AUGUST 8, 2018

A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). I use “sales cycle” loosely – by this I mean the time it takes to get a product paid for, and so this involves both product development and time to get a check from a customer).

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). I use “sales cycle” loosely – by this I mean the time it takes to get a product paid for, and so this involves both product development and time to get a check from a customer).

Founder 48

Founder Sales Cycle Affiliate Retention 48

mashable.com

MARCH 7, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Twitter List Directory Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Developer 93

Developer HTML API Ruby 93

37signals.com

DECEMBER 5, 2011

. “if the name of your product is the most important thing you’re discussing, you’re either deluded or have a pointless product.” ” Exactly my thought, finding a product name is perhaps the easiest thing in product development if you know what you’re doing. This is what I follow: a.)

Product Name 44

Product Name Naming Product Software Review 44

Startup Lessons Learned

DECEMBER 7, 2008

Sometimes, a great hacker has the potential to grow into the CTO of a company, and in those cases all you need is an outside mentor who can work with them to develop those skills. At the end of the day, the product development team of a startup (large or small) is a service organization. Does this sound familiar?

Software Review 94

Software Review Technical Review Part-Time VPE San Francisco 94

Startup Lessons Learned

MARCH 13, 2009

We used social media to get alpha users as outlined here during Feburary. You create an entire framework of understanding and action based on your product/idea that sets it in motion in a self-sustaining way. Eric, thanks for this post very helpful. Most likely we did several things wrong because we mixed things up.

San Francisco 168

San Francisco PR Lean Early Stage 168

ConversionXL

DECEMBER 11, 2018

Ensuring that design is present during product development and has a seat at the table when business or technology teams establish limiting parameters. Product development is iterative—rapid prototyping, fast changes, continual improvement. GIFs and images for social media. Designing in real time. Acting quickly.

Campaign 134

Campaign Marketing Design Differentiation 134

maplebutter.com

JANUARY 8, 2013

what are the most crucial steps to be taken by a new tech startup when outsourcing major part of the tech to IT firms or outsourcing “product development” eg new social media website project? Near shoring development with your team (ex: your team is based in Canada / India) is cool, but not outsourcing.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Hearpreneur

NOVEMBER 28, 2018

His See/Think/Do/Care framework is a particularly helpful way to evaluate your marketing efforts and connection with consumers in every buying consideration stage. Intercom is one of my go-to blogs about product development. The Intercom team managed to build an amazing business and product. 12-Intercom.

Entrepreneur 93

Entrepreneur LLC SEO Framework 93

Hearpreneur

SEPTEMBER 25, 2022

Besides the general focus on customer and product development, an entrepreneur should foresee the next moves that will serve to guide him on the right path. With improving awareness of our services within the Texas market, we plan to be able to expand our team and establish the framework for our roots in DFW.

Forecast 131

Forecast Artificial Inteligence Entrepreneur Technical Review 131

Up and Running

AUGUST 5, 2014

Make those tweaks before fully entering the market – and understand that, for most entrepreneurs, this is a process, not a single final product. Develop a Plan. As you develop a business plan and a roll-out plan, and think about each step along the way, and what you will need to take each step.

Los Angeles 156

Los Angeles Guerilla Green CPA 156

www.quora.com

JANUARY 16, 2011

I mean a rockstar developer, you need a reliable, steady, bull-like technical partner. Even a beginner and mediocre developer can instill life into your mock-ups and bring the MVP live. Sooner or later, using PHP or RoR or.Net or some Java framework, that 0.5x If you can pay him, Scriptlance is the freelancing board to go to.

Developer 42

Developer Technical Review Cofounder Technical Cofounder 42

Occam's Razor

MAY 27, 2015

Per our friends at Wikipedia, Programmatic encompasses an array of technologies that automate the buying, placement and optimization of media inventory. While it made a ton of sense, no sane person would say that we could do anything close to that using the media platforms of the time. Programmatic advertising is all the rage.

Analytics 60

Analytics Marketing Mobile Audience 60

steveblank.com

JULY 8, 2011

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform. What about Django [link] as Web Development Framework?

Software Review 110

Software Review Startup Silicon Valley Analytics 110

www.vccafe.com

MARCH 11, 2013

Media Temple. Express : Express is built on NodeJS framework. Web frameworks. Zend Framework (PHP). Social Media Tracking/Marketing. IE Developer Toolbar (for ie6 & ie7). analytics for social media and online. social media and email marketing. Email Integration. Domains.Co. Text Editor.

Software Review 53

Software Review Technical Review Startup 53

www.quora.com

JANUARY 16, 2011

Tools that technical people have had for years (project management methods and tools, programming frameworks, etc.) are just emerging for business people (customer development, business model generation,). Note: in a non-tech environment these would be R&D, product development, and sales/marketing. Analyst spec.

Technical Review 51

Technical Review Startup CTO Hire Cofounder 51