Cracking the Code

OCTOBER 9, 2009

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Impact of the recession on SaaS Sales&Marketing productivity. equivalent to a one year payback on your sales&marketing investment. Labels: SaaS , sales and marketing , software. internet. (6).

Software Review 48

Software Review Technical Review Cloud Europe 48

Startup Professionals Musings

JUNE 19, 2016

Technologies that cure world hunger may find that that hungry people don’t have money, and government agencies as customers are a very long sales cycle. Examples of solutions from disruptive technologies include the appearance of personal computers, smartphones, the Internet, and the first social media platforms.

Sales Cycle 120

Sales Cycle Social Media Viral Technology 120

Growthink Blog

SEPTEMBER 30, 2013

At it, some of the world''s best Internet thinkers and researchers presented on key trends in business-to-business (B2B) online marketing, sales, and client engagement. This past week, I had the good fortune to attend the thinkB2B conference at Google’s Mountain View headquarters. My three takeaways: 1. Mobile, Mobile, Mobile.

B2B 91

B2B Mobile Sales Cycle Viral 91

Startup Lessons Learned

APRIL 14, 2009

For a startup, having great sales DNA is a wonderful asset. This is the magic of sales: by learning about each customer in-depth, they can convince each of them that this product would solve serious problems. But here’s where a truly great sales artist comes in. They are closing orders.

Customer 167

Customer San Francisco Lean Hockey Stick 167

BeyondVC

AUGUST 26, 2008

I have written a number of times about frictionless sales and how on-demand companies have a huge opportunity to reduce their sales and marketing costs and subsequently scale their business more efficiently. As I mention in an earlier post, " The less friction you have in your sales and delivery model, the easier it is to scale.

Cost 60

Cost Sales Sales Cycle Demand 60

ReadWriteStart

NOVEMBER 16, 2010

He started in online publishing before the Internet (with Prestel in 1980!). This is about how behemoths adapt to Coase's Theorem now that the Internet is making that a practical consideration. ( In a consumer Web venture, the hustler/sales guy is non-core (a few biz dev deals are important but not core). Photo by LotusHead.

Software 127

Software Startup Architecture Bootstrapping 127

ConversionXL

DECEMBER 9, 2013

So the question is, does emotion play a role in making more sales online? Before we look how emotion affects sales, we have to ask if emotion plays a role further up the marketing funnel – specifically for driving awareness and getting more reach. Emotional Design Influences Sales. As it turns out, yes. image sources.

Sales 126

Sales B2B Campaign Video 126

mashable.com

SEPTEMBER 22, 2008

Bootstrap – Online bookkeeping software that lets you track sales and expenses, organize your records for tax time, and more. NetBooks – Marketing, sales, inventory and financial control in one place. Free CRM – This is a Web-based customer relationship management software that allows for sales force automation.

Software Review 78

Software Review Social Media Social Network Software 78

Cracking the Code

OCTOBER 10, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Labels: SaaS , sales and marketing , software. Cracking The Code. Friday, October 10, 2008.

Software Review 48

Software Review North America Europe Metrics 48