Steve Blank

MARCH 17, 2020

With the Covid-19 virus a worldwide pandemic, if you’re leading any startup or small business, you have to be asking yourself, “What’s Plan B? While the impact on small businesses and workers in the “gig-economy” hasn’t made the news, it will be worse for them. But next the question is, ‘What happens to my business?”.

Burn Rate 436

Burn Rate Startup Valuation Sales Cycle 436

Duct Tape Marketing

APRIL 11, 2022

Referral Programs: A Guide for Small Business written by John Jantsch read more at Duct Tape Marketing. Running a business is hard But with a good referral program it doesn't have to be As a small business owner you are probably thinking about helping your current customer or trying to figure out how to increase sales.

Programming 84

Programming Small Business Advisory Board B2B 84

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal. More on that in a moment.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Duct Tape Marketing

APRIL 5, 2023

With over two decades in the digital marketing industry, he established his award-winning Melbourne-based digital agency WebSavvy back in 2006, to help small businesses grow. I think most businesses need to do both. But I think that overall percentage of just even knowing where you are now is a small business.

Advertising 80

Advertising Analytics San Diego Networking 80

Duct Tape Marketing

OCTOBER 21, 2014

How To Avoid the 3 Most Costly Mistakes When Using Google AdWords written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Do you ever feel like your small business would get a better return on investment by literally lighting your money on fire than using Google AdWords?

Philadelphia 66

Philadelphia Cost Matching PPC 66

ConversionXL

JUNE 2, 2022

In this article, you’ll learn how to define your ABM strategy so you can target the right accounts and increase your revenue. Account-based marketing is an approach where marketing and sales work together to nurture target accounts and convert or retain customers. A client may offer more than revenue. Coordinated.

Customer 98

Customer Marketing Channel Acquisition 98

ConversionXL

APRIL 7, 2021

As a company selling to other businesses, you can be selling a relatively straightforward piece of technology “off the shelf” to small businesses to the end-user who is also paying for it. Again, the way F500 buy software is very different from the way you & I pay for productivity tools or how small businesses buy software.

IP 98

IP Marketing Technical Review Software Review 98