Both Sides of the Table
MAY 19, 2010
It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. Current round: $8mm in Series B from RRE Ventures (Will Porteous)(lead), SoftBank, Hearst Interactive Media, SV Angel (Ron Conway), Founder Collective.Total raised: $11.5mm.
ConversionXL
OCTOBER 1, 2022
They’re having conversations with colleagues, researching on social media, and listening to podcasts about the product or industry and learning where your brand fits in. Social media platforms (e.g., The parts of digital marketing we can track— email marketing , paid social, content syndication—are the tip of the iceberg.
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Duct Tape Marketing
JUNE 15, 2022
Todd is the CEO of Blubrry Podcasting – a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics, and other services. Questions I ask Todd Cochrane: [2:07] What shows are you hosting today? [2:54]
ReadWriteStart
JUNE 1, 2021
In the past, securing capital was not unlike fielding an organized racket at the hands of predatory bankers and other similar types of lenders. By taking the time to carefully vet each lender, and by being creative in how they approach securing their capital, these unique hardships can be mitigated. Crowdfunding.
ConversionXL
MAY 27, 2022
They also did a lot of self-directed research checking all sorts of sources, from social media to syndicated content to category- or industry-specific resources.” – Beth Caplow, VP and Principal Analyst at Forrester [via Forrester ]. It’s a land-and-expand approach to lead nurturing: secure one account and use their advocacy to grow.
ConversionXL
JUNE 16, 2022
The majority of these interactions are self-guided from sources including social media, syndicated content, and industry-specific resources. To secure a sale, you have to show up where your audience is looking for information. Retargeting lets you do this. Retargeting is a proven way to increase conversions.
Steve Blank
JUNE 6, 2016
A thought leader in the area of big data analytics, social media, optimization, machine learning, and data mining, he also served as a Venture Advisor focusing on big-data analytics at Trident Capital , and was on the advisory board of several startups. . . It included things like advertising, marketing analytics, cyber security.
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