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How to Master Customer Value Optimization

ConversionXL

Better assortment and merchandising based on what RFM groups are buying and optimized inventory (reduce stock on less-popular products). Think Google Ads , social media, and even the copy on your website. Use your email list and social media channels to highlight specific products based on your ICP. The Need phase.

Customer 132
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30 Entrepreneurs Say What Changes They Expect in Their Business Due to Technology

Hearpreneur

Thanks to Shane McEvoy, Flycast Media ! #4- From managing orders and customer service to connect on social media, technology is essential in managing customer relationships. Our focus on digital channels like email and SMS has made it simple for us to engage customers and prioritize their needs. 4- Downfall in the years.

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What I noticed in 2013

Start Up Blog

Social media just is: It’s becoming a bit like general chit chat between any group of friends. It might also be that my email address is mine, where social media has the who owns this data issue hanging over it. What would you rather own: Apple stock at a 14 times price earnings ratio? A way of communicating.

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Retail Reimagined: 9 Trends for the Future of Physical Retail

ConversionXL

Offer virtual styling and video chat with store employees through a digital tool like HERO to improve the experience of your online customers; Consider using augmented and virtual reality to bring your physical experience online; Use SMS notifications for curbside pickup and local delivery (then use the channel to engage customers post-purchase).

eCommerce 155
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Soundbites from the future

Start Up Blog

Mass media, top 40, stadium ethic and the horrible idea of the Grand Prix is out dated. SMS Slingshot: converging the digital world with a physical interaction [link] A great way to brand events around a city which is cool, a digital crossover and temporary. It is being reborn now that media is interactive and not passive.

Moldova 91
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As Populist as it May Feel, 98% of VCs Aren’t Dumb

Both Sides of the Table

They believe that stock picking is the most important function they can play. I use social media. I IM and DM and SMS. I’ll admit that I do know one VC firm who’s strategy is not to call their entrepreneurs and not to be involved in operations. But I seriously only know one. They are also less than 10 years old.

LP 374
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So you say you want to be a Product Manager …?

Austin Startup

You see, part of my HomeAway compensation is in the form of Expedia stock ( $EXPE ), so it is in my personal interest to fill our talent pipeline with the absolute best product management candidates the world over. customers, other employees, books, blogs, social media, news?—?and Good PMs are very good listeners?—?customers,