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trada.com
APRIL 7, 2010
Trada Blog: Paid Search Marketing, Online Advertising and Small Biz Trada's blog for small businesses making paid search, online advertising and social media easier to understand. Every day in a startup you battle the same two limitations: resources and time. Every new thing you take on requires time and effort.
Occam's Razor
AUGUST 22, 2011
" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. "Engagement" Is Not A Metric, It's An Excuse. Defining a "Master Metric", + a Framework to Gain a Competitive Advantage in Web Analytics. Podcast: Measuring Rich Media (Ajax, Flash / Flex, RSS & Blogs).
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Occam's Razor
SEPTEMBER 30, 2013
We'll start with digital at the highest strategic level, which leads us into content marketing, from there it is a quick hop over to the challenge of metrics and silos, followed by a recommendation to optimize for the global maxima, and we end with the last two visuals that cover social investment and social content strategy.
Occam's Razor
JUNE 6, 2007
Bonus: Interactive CD: Contains six podcasts, one video, two web analytics metrics definitions documents and five insightful powerpoint presentations. RSS and RIA's. The book contains a cd with six podcasts, one video, two web analytics metrics definitions documents and five insightful powerpoint presentations. [If
conversionxl.com
SEPTEMBER 10, 2013
I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. ” To make the concept a little less abstract, Sean Ellis , founder of Qualaroo, has created a metric for knowing when you’ve achieve Product/Market fit. Conversion Optimization Services.
maplebutter.com
JANUARY 8, 2013
Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Why do I do it?
Occam's Razor
MAY 18, 2010
This would include campaigns you run, like pay per click marketing (PPC), email, affiliate deals, display / banner ads, facebook marketing campaigns. "Social media campaigns" ( context ). But a typical set of metrics you'll evaluate will hopefully represent a spectrum of success, like for example.
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