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Social Networking (the Shorter Version) Past, Present, Future

Both Sides of the Table

Social Networks: Past, Present & Future. I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). We have been using social networks for 25+ years.

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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

Make your company visible, reachable and responsive through social networks. There seems to be an insatiable demand from consumers for a better shopping experience, meaning they will pay a premium to a company that can present them a better match in products to their interests, without jeopardizing their good name.

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3 Reasons Why Every Business Needs Professional Photos

YoungUpstarts

If you are a business owner or manager, you certainly have put some thought into the way your business presents itself. This could be as simple as painting your storefront or making sure that all of your employees stick to a dress code, but sometimes presentation can go further than that.

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Security And Privacy Are Both A Risk and Opportunity

Startup Professionals Musings

Make your company visible, reachable and responsive through social networks. There seems to be an insatiable demand from consumers for a better shopping experience, meaning they will pay a premium to a company that can present them a better match in products to their interests, without jeopardizing their good name.

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4 Ways Social Networks Can Boost A Company’s Reputation

YoungUpstarts

For many companies, the ability to strike the right tone on social networks is a key way for managers, marketing departments, and owners to reach customers and ensure that a great reputation isn’t a company’s best kept secret. On a social network, as in life, good manners are often the greatest key to success.

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How to Successfully Engage With Your Customers Online

Up and Running

Forums will likely still be around for the foreseeable future, but many companies are now finding it more advantageous to leverage social groups. Facebook Groups and LinkedIn Groups are just a few of the many social networking sites that allow individuals and companies the ability to set up topic or brand communities.

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Social Networks Don’t Automate Personal Contacts

Startup Professionals Musings

Social networking can help, but a large list of online friends and followers is no substitute for a smaller list of personal and ongoing business relationships. Many of my younger friends use various social networks on a daily basis and think that they will thereby avoid this problem.