ConversionXL
APRIL 18, 2019
For sustainable, valuable search traffic, you’d better provide it. Satisfying search intent is Google’s fundamental goal. A page that’s well-matched for user intent can outperform those that optimize primarily for search engines—in search and after the click. How Google (and others) define search intent.
Occam's Razor
OCTOBER 21, 2013
In late 2011, Google announced an effort to make search behavior more secure. This encrypted their search queries from any prying eyes, and kept from being passed on to websites the users visits after seeing search results. This led to the problem we, Marketers, SEOs, Analysts, fondly refer to as not provided.
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Up and Running
NOVEMBER 1, 2017
That’s why you need to make sure that your product descriptions pop up higher in the search rankings. Writing a good product description so that a search engine can find it is a subset of a larger discipline called search engine optimization, or SEO. An SEO caveat. But how do you do that?
37signals.com
DECEMBER 5, 2011
Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. And what about picking a name that’s available as a domain? Search is the way most people wind up finding us anyhow.
Up and Running
MAY 11, 2021
What will he or she do if he stumbles upon a discouraging article that appears at the top of the Search Engine Results Pages (SERPs)? Of course, negative content that ranks prominently in search engines plays a major role. Content suppression and negative SEO are two entirely different things. Content suppression.
www.startupnextdoor.com
DECEMBER 5, 2011
The Self-Serve Startup » 6 Tips to Choosing a Great Company/Product Name. When naming your company you’re naming your baby. So give your baby a name that will still be a good name when she’s all grown up. Dashes in your domains are good for SEO, I heard from an expert recently.
ConversionXL
JULY 29, 2020
Did you know that Amazon has surpassed Google as the go-to search platform for shoppers looking for products? When customers have a specific product in mind, more turn to Amazon search than Google. If you’re porting over your SEO “best practices” from on-site product pages to Amazon product pages, you’ll struggle.
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