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The unimportance of product names

37signals.com

Noise , a weblog by 37signals about design, business, experience, simplicity, the web, culture, and more. Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. Got a web design project in mind?

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6 Tips to Choosing a Great Company/Product Name

www.startupnextdoor.com

The Self-Serve Startup » 6 Tips to Choosing a Great Company/Product Name. When naming your company you’re naming your baby. So give your baby a name that will still be a good name when she’s all grown up. Dashes in your domains are good for SEO, I heard from an expert recently.

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How Businesses Can Build, Monitor, and Repair Their Online Reputation

Up and Running

Simply type in the name of your company, brand, products, or services, and make sure to search for “[company name] reports,” “[product name] reviews,” and other appropriate keywords. With this approach, chances are that you won’t be able to find all content featuring your business on the web.

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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

Proxies like backlinks and keywords have long been—and still are—stand-ins for the likelihood that a web page will satisfy user intent. It’s an SEO strategy that focuses on making users happy rather than hitting a particular keyword density or winning exact-match anchor text. keywordresearch #seo ?? seodanbrooks) April 16, 2019.

Search 126
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Search: Not Provided: What Remains, Keyword Data Options, the Future

Occam's Razor

This led to the problem we, Marketers, SEOs, Analysts, fondly refer to as not provided. Following revelations of NSA activities via Mr. Snowden, Google has now switched almost all users to secure search, resulting in even more user search queries showing up as not provided in all web analytics tools. No keyword data in analytics tools.

Search 154
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Amazon SEO Isn’t Google SEO: 6 Differences That Matter

ConversionXL

Did you know that Amazon has surpassed Google as the go-to search platform for shoppers looking for products? When customers have a specific product in mind, more turn to Amazon search than Google. If you’re porting over your SEO “best practices” from on-site product pages to Amazon product pages, you’ll struggle.

SEO 113
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How to Make Product Pages That Sell

Up and Running

Product descriptions are meant to convince customers to buy things, right? But if a shopper can’t find your product description, it will never work its magic. That’s why you need to make sure that your product descriptions pop up higher in the search rankings. An SEO caveat. But how do you do that? Getting the tags right.

Product 101