View from Seed

article thumbnail

A Behind-the-Scenes Look at Our Recent Seed-Stage VC Investments

View from Seed

Network Effect B2B. Most often, when people talk about “network effects,” they’re referring to consumer-facing startups. Social networks become more valuable with more users; consumers’ discounts become larger when more people join the coupon; commerce marketplaces benefit from increasing liquidity, and so forth.

article thumbnail

More Women. Fewer Trolls. Better Internet [Traction #13: Sandi MacPherson]

View from Seed

Sandi MacPherson, Founder of Quibb, a private community of tech tastemakers sharing professional content and discussions, tells the story of creating an application-only social network. How an application-only model for a social network affects your model and early traction (and why it’s CRUCIAL that Quibb use this model).

Internet 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Back to The Future: Power of SMS-Native

View from Seed

Considered an “old” technology & channel in the context of the rise of social networking, 2009 was seminal for the email marketing space. I don’t think it even matters, and in part, because the SMS medium makes it feel like you are. Where we are with SMS I akin to where we were with email a ten years ago.

SMS 207
article thumbnail

4 Founders & Harvard MBAs on Finding Startup Traction & MBAs-as-Entrepreneurs

View from Seed

Clark: Competing through Social Networks. From my experience I would however look for someone who’s profile is not defined by business school and has a good understanding of the real business world. NextView Ventures: Lastly, for fellow Harvard MBAs reading this, what was your favorite course at HBS? Prince: Business History.

Founder 120
article thumbnail

How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

This is a guest post by Alignable CMO Dan Slagen about the missed opportunity the company has identified in social networking, and why they’ve chosen to build the business on the East Coast. What’s the ARPU of a business on a social network? Next-Gen Networking. 2029 Stierlin Court. 1 Hacker Way.

article thumbnail

VC Partner Sweet Spot: The Always-Sometimes-Never Rules for Pitching the Right Investor

View from Seed

And if you’re easily able to get an introduction to a particular partner through a close tie in your own network, that’s often just the right approach. Don’t overthink it.

Partner 120
article thumbnail

How a Seed-Stage Startup Should Think About Brand: A Conversation With Jesse Derris

View from Seed

If you’re building a product that can grow virally—a social network, for example—brand is almost certainly less important at launch than product. What’s important is that wherever possible, have those early conversations just to get started in thinking about your company’s brand. If the product is good, people will find it.