Mike Michalowicz

JUNE 2, 2015

Profit Margin = Net Income/Sales. If you divide income after expenses by total sales, you get an idea of what percentage of every dollar a company keeps – basically, the profitability of a company. AR Turnover Ratio = Sales/Average Accounts Receivable. Weekly Lead Generation.

Metrics 60

Metrics B2C Equity B2B 60

Duct Tape Marketing

MARCH 17, 2023

09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] But first of all, the first edition was B2B and B2C, and this edition is exclusively B2B. And I always say it's sales or conversion , you know, rate optimization. And I, that's really my expertise.

B2B 82

B2B Marketing B2C ChatGPT 82

David Teten

DECEMBER 3, 2019

I previously posted a detailed presentation with sales technology tools useful for B2B sales. Keren Moynihan, CEO, Boss Insights , said, “Last week at an industry function, we asked a high rolling VC, “how’s your lead gen?” So we probed, ‘Oh, so you don’t need a qualified lead generation tool then?’ Her answer?

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

JULY 9, 2015

For many SaaS and cloud service providers, 100% of customers sign up for a free trial as part of the sales process — yet one study suggested that even the best-in-class of SaaS marketers were losing a staggering 75% of those who signed up for a free trial before they entered their credit card details. The net result?

Analytics 48

Analytics Conversion Software Review Email 48

Cracking the Code

OCTOBER 10, 2008

Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Posted by Philippe Botteri.

Software Review 48

Software Review North America Europe Metrics 48