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Conversion, retention and churn benchmarks

VC Cafe

A high retention rate indicates that customers find the product or service valuable and are likely to continue using it in the future. Churn : The percentage of customers who stop using a product or service after a certain period of time, typically measured over weeks, months, or years. The benchmarks are based on the US market.

Retention 109
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5 Key Growth Metrics Every Enterprise Startup Should Track

YoungUpstarts

The lifetime value of a customer is the current value of net future cash flow attributed to the customer. It’s important to measure and analyze churn both by the number of accounts and the amount of revenue lost, but the best enterprise startups dig even deeper. They’ll segment their customers to analyze churn by category.

Metrics 219
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Private equity and venture capital investors are copying our sisters in the hedge fund world: we’re trying to automate more of our job. . Fund/SPV management services specifically are provided by Assure Services and Proteus Capital. ff Venture Capital hired two full-time engineers to build out Totem.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. “Just say no” to on-premise deployments The most important part of Software-as-a-Service isn’t “Software” it’s “Service”! Cracking The Code. at 11:09 AM.