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Stop Thinking And Acting Local: Small Businesses Seeking Growth Should See Themselves As Global Enterprises

YoungUpstarts

Marketing products into international markets is not a simple task”, says Julio Oliveto, founder of Livre, an innovative wheelchair-tricycle company in Brazil. Parallel to this, social media has grown as well, allowing businesses from anywhere in the world to market to anyone,” he says. Attracting Overseas Customers.

Global 145
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Marketing and Growth Lessons for Uncertain Times

ConversionXL

An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. This post surveys what people have done in the past—and what marketing leaders are doing now—to make it through tough times and thrive in the post-crisis era. Tim Stewart, trsdigital. But nothing gets better if we stand still.

Marketing 121
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30 Entrepreneur Explain How They Came Up With Their Business Name

Hearpreneur

As an advertising executive, I had to come up with the names of a number of companies. However, there are many competitors in this industry providing similar services and have similar names, but I am okay as long as it serves the purpose and is being recognized in the market well enough. 11- By identifying customers demand.

Naming 151
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App is Crap (why Apple is bad for your health)

Both Sides of the Table

But like lemmings, every company in the market rushed to proclaim they were launching WAP versions of their products. They pronounced “The End of Software.&# It was typical Marc Benioff marketing hyperbole but it was very effective. I was attending a major industry conference in Barcelona at the height of the WAP excitement.

Flash 326
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Economic Moats: Who Has Them? And How Do You Get One?

ConversionXL

The concept of “economic moats” came from a 1999 Fortune article by Warren Buffett: The key to investing is [.] It was essential for their market: Most people will assume the service is fairly identical among [car insurance] companies, or close enough, so they’re going to do it on cost, so I gotta be the low-cost producer.

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10+ Trends: Recap of 2011 and What’s Next…

thebarefootvc

In places where international diplomacy had failed, citizens around the world found their individual and collective voices to topple dictatorships and demand better lives for themselves and future generations. What comes next remains to be seen but these revolutions even empowered individuals not touched directly by the uprisings.

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In Spite of Avatar, The Movie Business is Dead

Growthink Blog

What is the future of Pay-Per-View/Video-on-Demand (PPV and VOD)? Video-on-demand alone is estimated to grow from a $1.1 billion dollar business this year to $5 billion by 2012, taking market share away from DVD retailers and intensifying the carriers' ambition to bid for the best (and first run) titles. Has the U.S. Annual U.S.