2000 Analytics B2B Metrics 
ConversionXL
MARCH 4, 2016
We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. Business Intelligence/Analytics: Help generate critical and actionable insights from raw data combined from myriad sources. The two aren’t disconnected, though. Cost per lead.
Occam's Razor
MAY 2, 2017
There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. If you want to play along. Don’t read what I’ve chosen.
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ConversionXL
MAY 22, 2017
In AI implications on Marketing and Analytics , I placed my considerations explaining how and why Artificial Intelligence (AI) will shape the next generation of Analytics and Marketing SaaS products. In early 2000, the diffusion of Personal Computers transformed the way users made decisions and the paradigm buyer/seller changed again.
ConversionXL
APRIL 22, 2015
Let’s say you run a B2B site, and drive your visitors toward a quote request page. It’s not like you open up Google Analytics and the data will come telling you stuff. B2B and B2C. Open up your Google Analytics and go to Audience -> Technology -> Browser & OS report. Step #2: Technical Analysis.
VC Cafe
JANUARY 16, 2011
Mobile analytics – measuring the impact of mobile and increasing customer engagement (Check out G-Stat). Established location-based services to enable the CSP offer B2B and B2C services based on mobile positioning, tracking & locating, turn-by-turn navigation and mobile local search. Data mining-based Customer analytics.
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